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The Project Manager's MBA: How to Translate Project Decisions into Business Success

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Project managers are no longer judged by the technical success of their projects alone. They're also held accountable for their contributions to the company's financial goals. Yet most project managers don't have the business knowledge necessary to make project-based decisions that lead to bottom-line success. In this book, Dennis Cohen and Robert Graham, both former university professors and experienced project management consultants, provide the skills that, until now, could only be gained through a graduate degree and years of hands-on experience.
Cohen and Graham walk project managers through basic business concepts such as value creation, accounting and finance, strategy, and marketing. They connect these concepts to the decisions project managers face every day. And they make it easy to apply the resulting solutions on the job through a unique business systems calculator. Readers can use the online calculator in conjunction with the book to understand how different project variables affect business outcomes, to determine the overall impact of proposed project changes, and to evaluate the economic results of many decisions they make.
Cohen and Graham's principles apply equally to projects in business, non-profit, and government organizations. And each one is illustrated through case studies drawn from a range of industries, including pharmaceuticals, the technology sector, even the winemaking business. Whether the mandate is to get new products to market, improve the infrastructure, or better serve customers and clients, this book teaches project managers how to make day-to-day decisions from an upper-management perspective. And it provides a blueprint for planning and pitching potential projects that demonstrates a higher level of business savvy.

264 pages, Hardcover

First published November 1, 2000

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Dennis J. Cohen

3 books2 followers

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Displaying 1 - 2 of 2 reviews
Profile Image for Psyckers.
258 reviews3 followers
February 24, 2025
This is an older PM book but the fundamentals within it remain as relevant now as it was when it was written. Though you will see the fundamentals in PMBOK, in this book they are more accurately discussed to real world project management, particularly when talking about risk mitigation, cost control and returns on investment.
The terminology may sound dated these days in the world of Agile, DevOps, and AI driven decision making in project management, but if you think through the meanings, there are commonalities to the discussions in this book.
In this sense, I believe this book will help any budding or seasoned Project Manager to hone in your basic skills and work out where the stakeholders are coming from in their concerns of the project.
Profile Image for Sofía Barrantes.
6 reviews1 follower
October 12, 2020
The Project Manager’s MBA

Thorough but well explained systemic approach to project management, totally changing our mindset from an operating standpoint to a entrepreneurial and business endeavor.

Displaying 1 - 2 of 2 reviews