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Not a bad book, although it is slightly outdated (it was written in 1986 after all) and it is clear from the start that it was written by a graphics designer. That is to say, Brockmann's summaries of visual practices of various cultures are centered around writing styles and later on print, typography and graphic design basically. There is little or no focus on other areas of visual communication, and visual communication is definitely a much broader term than he lets on in this book. Neverthele ...more