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Pr Strategy And Application: Managing Influence
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Pr Strategy And Application: Managing Influence

really liked it 4.0  ·  Rating details ·  4 Ratings  ·  1 Review
PR Strategy and Application is a comprehensive andaccessible text that situates Public Relations in a 21stcentury context; as a set of tools not just for corporations butfor the activist, the diplomat, the crisis manager, the homelandsecurity officer, as well as the advertising executive and thereputation manager.
Winner of the 2010 PRIDE award given by the PR Division of t
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Paperback, 358 pages
Published August 31st 2009 by Wiley-Blackwell
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Caitlin Simm
May 09, 2017 rated it really liked it
It was a text book for class.
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