The advent of user-generated internet content has made it possible for anyone to have his or her voice heard, but it has also made it more difficult to stand out in the crowd and get noticed. 101 Ways to Successfully Market Yourself is about exploring and understanding the means and methods of self-promotion and having fun doing it. You will learn the most effective ways of positively gaining the spotlight and draw attention to yourself whether your objective is to promote a business, sell a product, land a better job, or just grab (or extend) 15 minutes of fame. 101 Ways to Successfully Market Yourself provides a handy, easy-to-read collection of tips and tricks to make sure you stand out in the crowded pop culture universe.
I love this book. At first I was more so like blah blah blah all the stuff I already have read about Branding Yourself but I went back over chapters on Making The Most Of The Web, Twitter Tools and Other Social Networks and learned somethings! I think this book is a great read for those focused on building a personal brand as well as business brand! He literally list 101 ways to brand from blogging to online radio basically all the things that are popular and people are adopting now anyway to market and brand themselves, he covers it all in this book. The sites given as resources and tools to check out are some I had never heard of and thus far have found useful. He is very straight to the point in this book and closed with some interesting success strategies!