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Listen First - Sell Later
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Listen First - Sell Later

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3.87  ·  Rating details ·  15 Ratings  ·  2 Reviews
This is a book for people who sell (whether they know it or not). It's for people who own their own business and people who are just starting out. It's a book about communication and relationships, which means that you can use it to connect with your customers, bosses, employees, children, and parents, too. If you volunteer for a cause you're passionate about, or if you've ...more
Paperback, 152 pages
Published April 11th 2009 by Liverpool Press (first published 2009)
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Tom Bentley
Jul 14, 2012 rated it it was amazing
Bob Poole's voice (and the knowledge and wisdom it imparts) is the voice I could use in my head: friendly, sound and helpful. Listen First, Sell Later provides both the philosophy behind the new rules of engagement for selling (and they ARE engaging) and practical tips on reaching the audience. Authenticity and communication are the keys, and Poole's work reveals how the old-school methods of interruption and haranguing are useless in a world where two-way communication is mandatory.

I could choo
...more
Rachel  Grubbs
Amateur and misleading title

The author may know business, but he doesn't know writing. This reads like a rough first draft. It has a lot of great ideas but no flow or structure, let alone a table of contents. The book is in desperate need of an editor as well as an accurate title. Based on the name I expected listening skills to be covered in depth, but they aren't even mentioned after the first chapter.
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