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Beyond the Usability Lab: Conducting Large-Scale Online User Experience Studies

3.76  ·  Rating details ·  17 ratings  ·  1 review
Usability testing and user experience research typically take place in a controlled lab with small groups. While this type of testing is essential to user experience design, more companies are also looking to test large sample sizes to be able compare data according to specific user populations and see how their experiences differ across user groups. But few usability ...more
Paperback, 310 pages
Published January 15th 2010 by Morgan Kaufmann Publishers (first published January 1st 2009)
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