Cutting Edge Sales: Confessions of Success, Influence & Self-Fulfillment from the World's Finest Knife Dealers

by Jon Berghoff, Jeffrey Gitomer (Foreword), Dan Casetta (Contributor)

Since 1949, a growing culture of Cutco Cutlery salespeople has been quietly grooming our nation's youth to be the next generation of CEOs, philanthropists and entrepreneurial success stories. For the first time in manuscript form, twelve former and three current Cutco Cutlery sales professionals--with over $300 million combined in Cutco Cutlery sales--have gathered together to collaborate and share their influence, secrets and real world wisdom with sales professionals, business owners and entrepreneurs across the globe. As a true expression of their willingness to give back, each author involved in this project agreed to donate 100% of their royalties to the charity of their choosing. Your purchase of this book will help the authors in their quest to positively transform the world. Your execution of the Cutting Edge Sales lessons will positively transform you and your business.

260 pages, Paperback

First published September 1, 2009

Reviews

[Karen Briscoe · Rating 5 out of 5]

Secrets and stories from the best of the best in the industry. The CUTCO sales culture is legendary in training and professionalism. Most of these guys I know personally: Jon Bergoff, Hal Elrod, Dan Casetta, Brad Britton, John Ruhlin, Jon Vroman, John Israel. Note that all the authors have chosen to donate 100% of their royalties to charities - that illustrates the high level of contribution contained! Karen Briscoe, author and podcast host "5 Minute Success"

[Liz Sieloff simpson · Rating 5 out of 5]

An excellent book for anyone in sales. Short stories of examples by past Cutco sales people and how they reached their level of success.

[Jbrad · Rating 5 out of 5]

This is an excellent read - 15 short chapters. Something for everyone. 100% of proceeds goes to charity.

[Jason Heinritz · Rating 4 out of 5]

A great book of very inspiring and successful people. Way to bring these great minds together to collaborate a book.