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Borrowing Brilliance: The Six Steps to Business Innovation by Building on the Ideas of Others
by
In a book poised to become the bible of innovation, a renowned creativity expert reveals the key to the creative process borrowing.?
As a former aerospace scientist, Fortune 500 executive, chief innovation officer of two major companies, inventor and software entrepreneur, David Murray has made a living by coming up with new and innovative ideas. In "Borrowing Brilliance" ...more
As a former aerospace scientist, Fortune 500 executive, chief innovation officer of two major companies, inventor and software entrepreneur, David Murray has made a living by coming up with new and innovative ideas. In "Borrowing Brilliance" ...more
Hardcover, 304 pages
Published
September 18th 2009
by Gotham Books
(first published 2009)
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Start your review of Borrowing Brilliance: The Six Steps to Business Innovation by Building on the Ideas of Others

A nice book describing the creative process as an enlightened copying process. The book struck me as very real. The author wrote this in a very conversational way, which I found in turns engaging and off-putting. There are quite a few good examples included, though many are familiar to people that have read popular business books and magazines. There were times when the facts as presented didn’t quite seem true. Good for putting the reader in the mindset of being creative and using a creative pr
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Finally! A useful book on the elusive topic of creativity with thoughts shared one can actually use. In addition, the author's personal stories of successes and failures in business and personal life are very enlightening and at times amusing. Whether a reader struggles with creativity or is a highly creative person, everyone can take useful ideas out of this read and apply them to their craft. A core topic Mr. Murray talks about is how taking ideas from others within your industry or closely re
...more

Feb 01, 2014
Erik
added it
The first book I have read about creativity that wasn't total crap.
Let's face it, creativity is a hard thing to write about. Most books are either so general that you don't know how to apply them, or they are full of the same trite instructions (like not being judgmental when brainstorming) which, even if they are good advice, are unlikely to actually lead to creative breakthroughs.
This book is from someone who has really thought deeply about creativity, and has applied his insights in building ...more
Let's face it, creativity is a hard thing to write about. Most books are either so general that you don't know how to apply them, or they are full of the same trite instructions (like not being judgmental when brainstorming) which, even if they are good advice, are unlikely to actually lead to creative breakthroughs.
This book is from someone who has really thought deeply about creativity, and has applied his insights in building ...more

Is it OK to take someone else’s idea and use it to solve your own problem? David Kord Murray says it’s not only OK, he says it’s critical to any achievement. The main point of his book is that it is quite natural to borrow inspiration from others. As a matter of fact, if you look closely, you can see that borrowing happens all the time.
If you think Murray is nothing but someone who’s just skilled at copy-and-paste type jobs, think again. He’s quite accomplished in his own right. He:
Built a compa ...more
If you think Murray is nothing but someone who’s just skilled at copy-and-paste type jobs, think again. He’s quite accomplished in his own right. He:
Built a compa ...more

Valuable read. For the overall process I liked the Creative Thinker's toolkit better for a more structured approach and is much more research based but this was a great read immediately following that and delved much deeper into the concept of borrowing brilliance, a ticklish issue that he handled, well, brilliantly. I also thought the bits on clarifying the process and the other stuff if the first half was really good. Second half had valuable pieces in it as well but not quite as involving as
...more

If you steal from one author it's plagiarism, if you steal from many, it's research. #WilsonMizner
Immature poets imitate, mature poets steal #TSEliot
#Einstein The mere formulation of a problem is far more essential than its solution.
Einstein said, the secret to creativity is to hide your sources. ...more
Immature poets imitate, mature poets steal #TSEliot
#Einstein The mere formulation of a problem is far more essential than its solution.
Einstein said, the secret to creativity is to hide your sources. ...more

An impactful book elaborating on six sequential steps that enable you to structure a creative and innovative solution through the use of ‘borrowed brilliance’. With examples drawn on from history it becomes evident that success doesn’t only originate from pure innovation but can be the fusion of two contradicting ideas. Overall a great read that is enlightening and highly motivating.

A bit polarising - terrific descriptions of geniuses throughout history but then David continuously gives relatively mundane examples of why he is comparable to the likes of Einstein, Darwin and Newton.
Still, lots to love in this book especially for one who has a mild amount of skepticism for the 'keep the judgement at the door' approach with a lot of innovation. ...more
Still, lots to love in this book especially for one who has a mild amount of skepticism for the 'keep the judgement at the door' approach with a lot of innovation. ...more

Nice structure on an inherently messy and seemingly unstructured thing called "creativity". Made me think about times that I've been successful and unsuccessful at finding creative solutions - and why. Also has a nice recommended reading list at the end.
Tough to read cover to cover, though. Most of his examples are from Google, Apple or Star Wars. It gets tiresome reading about what a creative genius Steve Jobs is. Second, there will be a few things that he argues that you either already agree w ...more
Tough to read cover to cover, though. Most of his examples are from Google, Apple or Star Wars. It gets tiresome reading about what a creative genius Steve Jobs is. Second, there will be a few things that he argues that you either already agree w ...more

This review has been hidden because it contains spoilers. To view it,
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-One of the most impactful books I've ever read. A must read for any entrepreneur and individual developing products.
-Murray teaches an easy to understand framework for being highly creative. A concept many people view as more of an "art" than a science.
-If you are a fan of companies like Ideo, this is the book that breaks down how they think in a much more practical manner. ...more
-Murray teaches an easy to understand framework for being highly creative. A concept many people view as more of an "art" than a science.
-If you are a fan of companies like Ideo, this is the book that breaks down how they think in a much more practical manner. ...more

This is a great book on Innovation and creativity. It offers sequential steps to creativity.It is also an entertaining book with examples as to how others have done it. You willll want too read it and go back and take notes. This is a must have for creativity and one you will find useful if you want to create and innovate.

Had a love/hate relationship with this one. If you can get over the guy's ego and constant self-aggrandizement, mingled with attempts at mitigating arrogance through the occasional self deprecating admission, I really liked and buy into the premise.
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Borrow from a competitor and you're a pirate, borrow from someone of a different market but similar industry and your innovative and borrow from somewhere or someone unrelated and you're a creative genius! Also, good ideas on the brainstorming process
...more

Jul 06, 2011
Enoch Chhabra
marked it as wish-list
recommended read by hbr.org

Am learning how to be successful by looking at others' blue prints. Worth every seconds of your day to read this book till the end.
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Really boring and not very helpful. I'll save you the read.... "innovate for success".
...more
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“Ralph Waldo Emerson noted that the metaphor “is the fertile soil from which all language is born, and literal language is the graveyard into which all dead metaphors are put to rest.”
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“Einstein said, the secret to creativity is to hide your sources,”
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