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Borrowing Brilliance: The Six Steps to Business Innovation by Building on the Ideas of Others

4.01  ·  Rating details ·  299 ratings  ·  31 reviews
In a book poised to become the bible of innovation, a renowned creativity expert reveals the key to the creative process borrowing.?
As a former aerospace scientist, Fortune 500 executive, chief innovation officer of two major companies, inventor and software entrepreneur, David Murray has made a living by coming up with new and innovative ideas. In "Borrowing Brilliance"
Hardcover, 304 pages
Published September 18th 2009 by Gotham Books (first published 2009)
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Mar 20, 2019 rated it liked it  ·  review of another edition
Shelves: business, audiobook
A nice book describing the creative process as an enlightened copying process. The book struck me as very real. The author wrote this in a very conversational way, which I found in turns engaging and off-putting. There are quite a few good examples included, though many are familiar to people that have read popular business books and magazines. There were times when the facts as presented didn’t quite seem true. Good for putting the reader in the mindset of being creative and using a creative pr ...more
Diana Shaffner
May 05, 2018 rated it it was amazing
Shelves: business
Finally! A useful book on the elusive topic of creativity with thoughts shared one can actually use. In addition, the author's personal stories of successes and failures in business and personal life are very enlightening and at times amusing. Whether a reader struggles with creativity or is a highly creative person, everyone can take useful ideas out of this read and apply them to their craft. A core topic Mr. Murray talks about is how taking ideas from others within your industry or closely re ...more
Feb 01, 2014 added it
The first book I have read about creativity that wasn't total crap.

Let's face it, creativity is a hard thing to write about. Most books are either so general that you don't know how to apply them, or they are full of the same trite instructions (like not being judgmental when brainstorming) which, even if they are good advice, are unlikely to actually lead to creative breakthroughs.

This book is from someone who has really thought deeply about creativity, and has applied his insights in building
Feb 20, 2010 rated it liked it
solid book on thinking about thinking and creativity
defends plagiarism that results in improvements to the original idea
Glenn Schmelzle
Jul 10, 2019 rated it really liked it
Is it OK to take someone else’s idea and use it to solve your own problem? David Kord Murray says it’s not only OK, he says it’s critical to any achievement. The main point of his book is that it is quite natural to borrow inspiration from others. As a matter of fact, if you look closely, you can see that borrowing happens all the time.

If you think Murray is nothing but someone who’s just skilled at copy-and-paste type jobs, think again. He’s quite accomplished in his own right. He:

Built a compa
Wes Harris
Jan 28, 2018 rated it really liked it
Shelves: 2018
Valuable read. For the overall process I liked the Creative Thinker's toolkit better for a more structured approach and is much more research based but this was a great read immediately following that and delved much deeper into the concept of borrowing brilliance, a ticklish issue that he handled, well, brilliantly. I also thought the bits on clarifying the process and the other stuff if the first half was really good. Second half had valuable pieces in it as well but not quite as involving as ...more
Arno Mosikyan
Aug 21, 2018 rated it really liked it
If you steal from one author it's plagiarism, if you steal from many, it's research. #WilsonMizner

Immature poets imitate, mature poets steal #TSEliot

#Einstein The mere formulation of a problem is far more essential than its solution.

Einstein said, the secret to creativity is to hide your sources.
Dec 08, 2018 rated it it was amazing
An impactful book elaborating on six sequential steps that enable you to structure a creative and innovative solution through the use of ‘borrowed brilliance’. With examples drawn on from history it becomes evident that success doesn’t only originate from pure innovation but can be the fusion of two contradicting ideas. Overall a great read that is enlightening and highly motivating.
Nov 10, 2019 rated it really liked it
A bit polarising - terrific descriptions of geniuses throughout history but then David continuously gives relatively mundane examples of why he is comparable to the likes of Einstein, Darwin and Newton.

Still, lots to love in this book especially for one who has a mild amount of skepticism for the 'keep the judgement at the door' approach with a lot of innovation.
Jun 26, 2017 rated it it was amazing
Great book on creativity
Dec 26, 2017 rated it really liked it
Good for selective reading. Can skip reading thru the elaborate explanations and go to next idea.
Kayode Oladoye
Apr 12, 2020 rated it it was amazing
David is brilliant. Read this book once, and have never forgotten the lessons taught. Read this book!
Dana Kraft
Aug 31, 2013 rated it liked it
Shelves: nonfiction, business
Nice structure on an inherently messy and seemingly unstructured thing called "creativity". Made me think about times that I've been successful and unsuccessful at finding creative solutions - and why. Also has a nice recommended reading list at the end.

Tough to read cover to cover, though. Most of his examples are from Google, Apple or Star Wars. It gets tiresome reading about what a creative genius Steve Jobs is. Second, there will be a few things that he argues that you either already agree w
Alex Bulankou
Nov 08, 2015 rated it liked it
This review has been hidden because it contains spoilers. To view it, click here.
Dave Applegate
Feb 04, 2014 rated it it was amazing
-One of the most impactful books I've ever read. A must read for any entrepreneur and individual developing products.
-Murray teaches an easy to understand framework for being highly creative. A concept many people view as more of an "art" than a science.
-If you are a fan of companies like Ideo, this is the book that breaks down how they think in a much more practical manner.
This is a great book on Innovation and creativity. It offers sequential steps to creativity.It is also an entertaining book with examples as to how others have done it. You willll want too read it and go back and take notes. This is a must have for creativity and one you will find useful if you want to create and innovate.
Max Hobbs
Mar 11, 2011 rated it liked it
Had a love/hate relationship with this one. If you can get over the guy's ego and constant self-aggrandizement, mingled with attempts at mitigating arrogance through the occasional self deprecating admission, I really liked and buy into the premise. ...more
Aaron Williams
Jun 02, 2014 rated it really liked it
Shelves: read-business
Borrow from a competitor and you're a pirate, borrow from someone of a different market but similar industry and your innovative and borrow from somewhere or someone unrelated and you're a creative genius! Also, good ideas on the brainstorming process ...more
Danny Houghton
Nov 27, 2009 rated it liked it
Book had some excellent concrete steps for non-creatives to take to get in the creative groove. Got a little weary of the evolution metaphor, but other than that, the book was a decent read
Justice Mandhla
Sep 04, 2010 rated it it was amazing
What I learnt from tis book is that there are no original ideas. All ideas are based on ideas that already exist. A well thought out book.Really enjoyed reading it.
Apr 21, 2011 rated it really liked it  ·  review of another edition
simple, ok, not earth shattering yet but a good guide to creative principles.
Enoch Chhabra
Jul 06, 2011 marked it as wish-list
recommended read by
Jul 29, 2011 rated it liked it  ·  review of another edition
Interesting read - applies a principle I learned in the arts to business - great artists steal. :)
Apr 15, 2013 rated it it was amazing  ·  review of another edition
Am learning how to be successful by looking at others' blue prints. Worth every seconds of your day to read this book till the end. ...more
Gustavo Lopez
Jul 20, 2015 rated it it was amazing
Love it. Sets a framework for creativity.
Ariadana G
Sep 23, 2015 rated it it was amazing
This book has helped me during my years as an Engineer for IBM. Borrowing Brilliance taught me to think outside the box and to solve critical issues in Production environment.
Puput Hardianto
May 30, 2016 rated it really liked it
We have enter the age of information. after this, is the age of creativity. the age where creativity become a commodity. read this book, and you will know how to win in the age of creativity.
Jul 02, 2016 rated it really liked it
It teaches step by step on how to recreate the Aha moment in your life.
Bassam AlKharashi
Best book in creativity and innovation

I enjoyed reading the book and listening to the audio version 5 times so far.
This is a must to have for business creators
Mar 10, 2012 rated it really liked it
Really boring and not very helpful. I'll save you the read.... "innovate for success". ...more
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Borrowing Brilliance is brilliant 1 1 Dec 08, 2018 04:29AM  

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