Goodreads helps you keep track of books you want to read.
Start by marking “Full Frontal PR: Building Buzz about Your Business, Your Product, or You” as Want to Read:
Full Frontal PR: Building Buzz about Your Business, Your Product, or You
Enlarge cover
Rate this book
Clear rating
Open Preview

Full Frontal PR: Building Buzz about Your Business, Your Product, or You

3.38  ·  Rating details ·  50 ratings  ·  6 reviews
Citing the success of the movie The Blair Witch Project as an example of how a firm doesn't necessarily need a big public relations budget to develop buzz about a project, Laermer, CEO of RLM Public Relations, offers advice on public relations and how to integrate it with marketing campaigns. The majority of the material concentrates on the busin
Paperback, 256 pages
Published November 1st 2004 by Bloomberg Press (first published 2003)
More Details... Edit Details

Friend Reviews

To see what your friends thought of this book, please sign up.

Reader Q&A

To ask other readers questions about Full Frontal PR, please sign up.

Be the first to ask a question about Full Frontal PR

This book is not yet featured on Listopia. Add this book to your favorite list »

Community Reviews

Showing 1-30
Average rating 3.38  · 
Rating details
 ·  50 ratings  ·  6 reviews


More filters
 | 
Sort order
Start your review of Full Frontal PR: Building Buzz about Your Business, Your Product, or You
Robert
Aug 20, 2010 rated it it was ok
Shelves: non-fiction
Sebuah buku yang sebenarnya mengulas cukup baik apakah itu Public Relations (PR) bagi kalangan awam. Jujur saja, sejak membaca habis buku dari Al Ries dan Laura Ries yang berjudul "The Fall of Advertising & The Rise of PR", saya jadi semakin tertarik untuk memahami lebih dalam mengenai dunia PR. Itulah alasan utama mengapa saya akhirnya membeli dan membaca buku ini.

Namun entah mengapa bagi saya yang termasuk orang awam, buku ini terasa agak membosankan karena hanya berkutat mengenai langkah-lang
...more
Stella Spang
This review has been hidden because it contains spoilers. To view it, click here.
Dawn Wells
Jun 17, 2008 rated it liked it
Fun for peeps just getting into the biz. A bit 101 but some good stuff.
Siri
May 24, 2014 rated it it was amazing
Excellent tome for where I'm at currently with the launch if our e-commerce site gardencompass.com. Gained both insights and tactics.
Tyler Hurst
Feb 13, 2010 rated it really liked it
Seemed hokey, but damn, Richard Laermer practices what he preaches. Dude is everywhere.
Author Blog Tours
Apr 08, 2011 rated it liked it
FF PR was a decent read with good information.
Mai
rated it it was ok
Jan 25, 2015
Lizz Adams
rated it really liked it
Jul 21, 2014
Cheryl Pastor
rated it really liked it
Sep 23, 2014
Joe
rated it it was ok
May 08, 2014
Laura
rated it liked it
Jun 05, 2017
Harry
rated it really liked it
Jan 08, 2013
Francisco
rated it liked it
Sep 22, 2008
Bryan Jones
rated it it was ok
Jan 31, 2010
Paul
rated it really liked it
Dec 28, 2013
Lindsey Holt
rated it did not like it
Jul 19, 2014
Neha D'souza
rated it really liked it
Aug 28, 2018
Leanna Manuel
rated it liked it
Apr 28, 2013
Renzo
rated it liked it
Feb 27, 2015
Martin Pickard
rated it liked it
Jan 14, 2020
Khalid
rated it really liked it
Dec 07, 2009
Rich Boberg
rated it really liked it
Jan 27, 2013
Alicia
rated it it was ok
Sep 05, 2008
Angela
rated it liked it
Feb 21, 2010
Nettie Hartsock
rated it it was amazing
Jul 15, 2008
Adam
rated it it was amazing
Dec 09, 2017
Katharine Giovanni
rated it liked it
Aug 14, 2015
Bronagh
rated it liked it
Nov 26, 2008
Eric Skiff
rated it it was amazing
Mar 30, 2017
Keri
rated it really liked it
Jan 16, 2018
« previous 1 next »
There are no discussion topics on this book yet. Be the first to start one »

Related Articles

Last year, Buzzfeed culture writer Anne Helen Petersen struck a chord with her viral article “How Millennials Became the Burnout Generation.”...
70 likes · 11 comments