It's the world's largest eBay! This smash-hit, on-line auction site has at least 1,200,000 items available right this minute. This "ultimate" marketplace is a great find for buyers--but for sellers it's a gold a whole new way to sell products, find new customers, and make hefty profits. Sellers learn how * Understand all the steps required to offer a product for bid * Follow the rules and properly record transactions * Plan and schedule auctions for maximum profits * Prepare text and photos that will work seamlessly in the digital marketplace, graphics, HTML templates, and proper use of digital cameras * Create a web site and link it to an auction This photo retouching and photo collages; handling graphics formats; and an overview of two easy authoring Netscape Composer and Microsoft Front Page Express * Establish credibility--the heart and soul of success on-line * Create an organized, responsive approach to customer service. It's also critical to understand the ins-and-outs of buying strategies, so the book explains the basics of bidding and timing, the different kinds of auctions, and third-party bidding software. For anyone who wants to sell or market just about anything, eBay is truly a once-in-a-century opportunity!
I though it was a pretty decent read for the given topic. It had a lot of tips and tricks on what to say and what not to say as well as things like how to take the best pictures.
It wasn't anything that was riveting, fresh, and exciting but if you are into eBay or thinking about trying out eBay then this books should serve you well as you get started.