In The XX Edge , Patience Marime-Ball and Ruth Shaber envision a new paradigm of gender-focused investing where more women are placed in decision-making roles and able to optimize their skills across all capital markets—leading to higher returns for individual investors and greater economic growth.
There’s a simple but often overlooked investment strategy to earning higher returns—include women as financial decision-makers within your organization or team. That’s The XX Edge .
Seasoned executives and investors Patience Marime-Ball and Ruth Shaber demonstrate the new paradigm where women are at the center of investing as agents and actors—not just as beneficiaries.
If you manage investments—either your own or others'—you’ll want to understand the data and discover the financial power of The XX
You’ll discover the inherent gender differences between women and men and why these differences make women excellent financial decision makers and investment collaborators. Patience and Ruth unpack the evidence that proves this point across all asset classes.
The XX Edge shows that when women make financial decisions and apply their skills across all capital markets, it leads to higher returns for individual investors and greater economic growth—a true win-win for all.
Patience Marime-Ball and Ruth Shaber's The XX Edge: Unlocking Higher Returns and Lower Risk is a powerful book that provides a comprehensive guide to investment, financial balance, and money management. The authors' extensive experience in running an investment and non-profit organization is evident throughout the book, and they use facts, scientific data, and personal experience to break down their content into distinct chapters that are both elaborate and eye-opening.
Although the book is relevant for all audiences, the authors primarily target male investors. They focus on the financial impact of gender-focused investing. The book is an easy read, and the authors use layman's terms to explain multifaceted financial subjects and give relatable examples for readers' understanding. The authors make the case for how gender diverse decision-making generates the best returns possible when managing investments. Their passion for gender-focused investing and how different men and women are in financial decision-making is intriguing.
What's remarkable about The XX Edge is that it provides a unique perspective on socio-economic development from the perspective of investors, corporations, business executives, leaders, and economists. The arguments made in the book are level-headed, and the advice given is solid. If you want to get into investment, entrepreneurship, or expand your finances, this book will be helpful to you. It's a comprehensive guide that covers everything from financial management to running companies.
What I love about this book is that, while the authors share ideas and facts, they also give their individual stories. For example, Ruth shares her journey in healthcare, while Patience's journey is that of a Zimbabwean-born girl who grew up to become a powerful and knowledgeable woman in finance. The stories of the two women and their partnership are phenomenal and motivational.
In conclusion, The XX Edge: Unlocking Higher Returns and Lower Risk is a must-read book for anyone seeking to ascend economically and financially. The authors went above and beyond with their content, and the book is a valuable reference for anyone looking to make socio-economic changes in their sphere of influence.