Retail Business Kit For Dummies

by Rick Segel

Whether you’re a novice or a seasoned retail entrepreneur, Retail Business Kit For Dummies shows you how to start and run your business in today’s retail marketplace―from your original dream and the day-to-day operation to establishing a connection with customers and increasing your sales, both on the Web and at a brick-and-mortar shop. In this practical, how-to guide, retail expert Rick Segel shares his expertise and reveals what it takes to be successful. You’ll get a handle of the basics of launching and growing your business, from writing a business plan and finding a great location to hiring and keeping great staff. Find out how to meet and exceed customer expectations, create a positive shopping experience, provide top-notch customer service, and earn customer loyalty.  Discover how Make your new venture succeed beyond your wildest dreams with a little help from Retail Business Kit For Dummies ! CD-ROM/DVD and other supplementary materials found in the print version of this title are not included as part of eBook file.

Genres: Business, Reference, Nonfiction

416 pages, Paperback

First published June 15, 2001

Reviews

[Sharath Raju (Barefoot) · Rating 5 out of 5]

This book helped me create my first business plan as an entrepreneur and there has been no looking back since.