Boundless is a gripping, fast paced read on the rise and fall of an industry giant. To me though it was a great read that exposes a phenomenon I witnessed in politics to be true in business as well- the revolutionaries are not good administrators; the turnaround specialists are not good at plain vanilla organic growth.
Despite the thorough research done by Kostov and McClain, they don’t lose the fluidity in their narration of the story. The details are presented with such a command over story-telling that the book reads like a screenplay for a gripping docuseries.
The story starts at the Carlos Ghosn’s origin, his tangible successes. These are then juxtaposed with the what their outcome is- a brash, brazen Carlos Ghosn who dons an attitude of ‘I am invincible’. While in the most positive context (and in the first half of this story) hope is the defining human quality, in the negative part of the story, hubris becomes the most defining quality. Hubris- a sense of complete belief in one’s self, abilities to the point of not leaving any room for hope, is shown as the opposite of hope. For me, this was a new take away.
A great read for anyone that enjoys business stories or even better, character stories.