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Get Out the Vote!: How to Increase Voter Turnout
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Get Out the Vote!: How to Increase Voter Turnout

3.84  ·  Rating details ·  142 ratings  ·  10 reviews
Get Out the Vote! Is a practical guide for anyone trying to mobilize voters or organize at the grass roots. Unlike authors of other campaign advice books, Donald Green and Alan Gerber root their work firmly in rigorous science. Their recommendations emerge from thorough experiments conducted in real electoral settings, examining the impact and effectiveness of door-to-door ...more
Paperback, 128 pages
Published March 24th 2004 by Brookings Institution Press (first published 2004)
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Average rating 3.84  · 
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No wonder political campaigns are so expensive. Much of what they do has no real effect on voting and sometimes even a negative effect on turnout. Worse yet, people have hardly bothered to study it scientifically and instead rely on anecdotes and what they think "should" work. Going to make me even more annoyed next time I get a robocall... ...more
Jul 13, 2007 rated it really liked it
Recommends it for: campaign workers
This is the first book I've seen about voter mobilization written by social scientists, rather than political consultants. They present their results of controlled, randomized experiments in determining the effect of canvassing, lit dropping, phone banking (and robo-calling), and direct mail on voter turnout.

The one criticism I have is that in some cases they seem to jump to some conclusions based on small amounts of evidence, including results that I really have a hard time believing (ie, there
Apr 21, 2013 rated it liked it
One of those rare books that acknowledge (a lot of) experiments on GOTV tactics and electoral mobilization efforts. Green and Gerber apply strictly scientifict view on political campaign actions, a very plausible approach when it comes to a field filled with pseudo experts. Although some consider it a basic text, it can be too technical and overexplicative for the ordinary reader.
May 03, 2014 rated it liked it  ·  review of another edition
Shelves: wheel-a-thon
This is truly a book about what methods work best to get people out to vote. If you are interested in using it as a book for helping with campaigning, it is not really the one for you. A lot of really interesting information in this book based upon a lot of field studies. The writer backs up his theory with a lot of practical research.
Feb 20, 2008 rated it liked it
Recommends it for: anyone interested in elections, especially people volunteering on political campaigns
Most of us involved in field strategy know firsthand that a combination of name recognition and personal persuasion is the best way to get the job done. This is one of the only formal, grant-funded studies that I know of that comes to a somewhat scientific conclusion that supports what we already know. It's very short and worth a read, especially if you're unfamiliar with election strategy. ...more
Jan 29, 2017 rated it liked it  ·  review of another edition
Shelves: library
Door-to-door canvassing is the most effective get-out-the-vote method: one additional vote generated for every fourteen people contacted. So you need to contact 14,000 people in person to swing 1,000 votes.

"It turns out that minds are difficult and expensive to change"
Javier Boncompte G.
Jul 13, 2016 rated it really liked it
Shelves: 2016
It does what it says, a scientific approach to campaigns with a lot of experimental literature.
Joel D
Apr 07, 2014 rated it really liked it
A great over-view of the state of science about field campaigning, with useful practical material. Not a campaign manager's guide as such, but a useful resource to inform decision-making. ...more
Ron Morgan
Nov 17, 2012 rated it it was amazing
This has been my life for the last year
Jul 01, 2013 rated it really liked it
Shelves: j
it was a great book yeah
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