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The Transformation Myth: Leading Your Organization through Uncertain Times

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How companies can adapt in an era of continuous disruption: a guide to responding to such acute crises as COVID-19.

When COVID-19 hit, businesses had to respond almost instantaneously--shifting employees to remote work, repairing broken supply chains, keeping pace with dramatically fluctuating customer demand. They were forced to adapt to a confluence of multiple disruptions inextricably linked to a longer-term, ongoing digital disruption. This book shows that companies that use disruption as an opportunity for innovation emerge from it stronger. Companies that merely attempt to weather the storm until things go back to normal (or the next normal), on the other hand, miss an opportunity to thrive.

The authors, all experts on business and technology strategy, show that transformation is not a one-and-done event, but a continuous process of adapting to a volatile and uncertain environment. Drawing on five years of research into digital disruption--including a series of interviews with business leaders conducted during the COVID-19 crisis--they offer a framework for understanding disruption and tools for navigating it. They outline the leadership traits, business principles, technological infrastructure, and organizational building blocks essential for adapting to disruption, with examples from real-world organizations. Technology, they remind readers, is not an end in itself, but enables the capabilities essential for surviving an uncertain future: nimbleness, scalability, stability, and optionality.

248 pages, Hardcover

Published September 28, 2021

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About the author

Gerald C. Kane

4 books7 followers

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Displaying 1 - 4 of 4 reviews
Profile Image for Jason Watkins.
151 reviews2 followers
December 16, 2023
deceptive title

This book contains some goodness bookending thoughts on navigating a VUCA world, but falls into the recency bias trap as the author was stuck on the hackneyed circumstances of the pandemic. Secondly the meat of this book focused heavily on data adaptation, and cyber innovation and I felt like the novelty herein was fairly detached from the thesis.
79 reviews
December 23, 2021
not particularly insightful, pretty sloppy usage of data (when data was involved at all), no great understanding demonstrated of any of core technologies discussed, and a pervasive leader worship shot through the entire book
Profile Image for Theodore Kinni.
Author 11 books39 followers
March 29, 2021
Transformation is not one and done, argue the authors, instead it should be ongoing in response to both acute and chronic disruptions. Good stuff on how to achieve that. (Forthcoming Sept 2021)
4 reviews3 followers
January 8, 2022
Important leadership lessons for now and what comes next

Leadership is about learning from the times and the world in which we live. The book provides great insights into how organizations and individuals have stepped up to today while preparing for tomorrow. The checklists provided are tools that can and should be used for years to come. Great stuff and thanks.
Displaying 1 - 4 of 4 reviews

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