Strategic Management: Concepts and Cases [with PowerWeb]

by Arthur A. Thompson Jr., A.J. Strickland III

Thompson and Strickland's, Strategic Management, has always included the most recent research in strategy in a way that students can understand and apply it to business cases and problems. In addition, Thompson offers more coverage of strategy implementation than most other texts, which many instructors think is critical if students are to understand the “how” and not just the “what” and “why”. Thompson’s coverage of Michael Porter’s classic 5-forces model is clearer and more detailed than in other texts, according to reviewers. With this edition the market leader looks better than ever before, offering a new 4-color design, improved writing style, and two new chapters on global and e-commerce strategy. The Thompson and Strickland cases have always been another strong selling point. Over the years, this author team has developed a great network of case authors and is able to select from the cream of the crop. And, having taught the course themselves for many years, they are very experienced in selecting the types of cases that will spark student interest and generate lively classroom discussions. Many of the cases reflect high profile companies, products, and people that students will have heard of, know about from personal experience, or can easily identify with. The new case line-up features an exciting collection of dot.com/New Economy companies. Cases are further selected to highlight other critical types of business and trends, such as non-U.S. companies, globalization, cross-cultural situations, relatively small, entrepreneurial firms, non-profit organizations, and more.

Genres: Business, Management

Hardcover

First published January 1, 1981

Reviews

[Mariam · Rating 2 out of 5]

how can i read chosen book?

[Mauricio Fernandez Bravo · Rating 5 out of 5]

Los libros latinoamericanos de administración y planificación estratégica son muy malos a comparación de los autores anglosajones. El libro traducido de Thompson ( la segunda edición internacional) es muy completa. Lo único malo es que le falta el desarrollo del control estratégico. Por lo demás muy académico y fácil de leer. Recomiendo este libro.

[Salman Malik · Rating 5 out of 5]

its good

[Sitara Khaleel · Rating 1 out of 5]

good

[Ana Paula · Rating 4 out of 5]

todo se explica super biennn, no sé si hubiese salido tan bien en mis parciales sin haber tomado el tiempo para leer el material

[Cát Phương · Rating 2 out of 5]

comment

[Sharuk Siam]

Study

[Awais Uddin · Rating 5 out of 5]

interisting book