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The All New Don't Think of an Elephant!: Know Your Values and Frame the Debate
by
Since it became an international bestseller in 2004, Don't Think of an Elephant! has been the definitive handbook for progressives who want to articulate their goals and values to voters, understand how conservatives think and why people often vote against their best interests, and frame the political debate. Completely revised and updated to tackle today's issues, the 10t
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Audiobook, Unabridged
Published
November 1st 2014
by Recorded Books, Inc.
(first published September 23rd 2014)
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The message is a very good one, but the book full of technical problems. Perhaps this is unavoidable given it's a Frankenstein-type thing, stitched together from a bunch of old (quite old, in some cases) essays and talks? My overall impression is of an earnestly told, extremely important message that is muddled and repetitive.
Some things I objected to:
- Ok, I admit I am pretty ignorant about this, but I find it hard to swallow Lakoff's claim that Gay Marriage was the apotheosis of his reframing ...more
Some things I objected to:
- Ok, I admit I am pretty ignorant about this, but I find it hard to swallow Lakoff's claim that Gay Marriage was the apotheosis of his reframing ...more
The books delves into the cognitive basis of why framing is important and talks about how conservatives have framed issues using their own frames of morality. What I really enjoyed the exposition of the underlying moral philosophies of conservative and liberal thoughts. While written from a liberal viewpoint, the book provides a systematic understanding of how the different moral philosophies connect the various hot button political issues of the time.
This a great introduction to framing -- how controlling the question and vocabulary affects how people react emotionally to issues and politics. It explains how conservatives have exploited this for the last 50 years to keep/gain power despite their policies hurting most people.
Many interesting points in this book, but since politics/political framing doesn't interest me much, not a book I enjoyed. Struggled through it just to hear what Lakoff had to say in the revised edition.
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George Lakoff is Richard and Rhoda Goldman Distinguished Professor of Cognitive Science and Linguistics at UC Berkeley and is one of the founders of the field of cognitive science.
He is author of The New York Times bestseller Don't Think of an Elephant!, as well as Moral Politics: How Liberals and Conservatives Think, Whose Freedom?, and many other books and articles on cognitive science and ling ...more
He is author of The New York Times bestseller Don't Think of an Elephant!, as well as Moral Politics: How Liberals and Conservatives Think, Whose Freedom?, and many other books and articles on cognitive science and ling ...more
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