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Zero to Sold: How to Start, Run, and Sell a Bootstrapped Business
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Published
June 25th 2020
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A must to read book for SaaS founders
Zero to Sold is a very practical guideline for bootstrapping a SaaS business. Arvid shares his learnings and experiences very openly to the reader. As he says at the end of the book Arvid has written this book to someone who is in his place five years before he sold his successful bootstrapped SaaS business, Feedback Panda.
I recommend this book to anyone who has started or thinks about starting a SaaS business.
Zero to Sold is a very practical guideline for bootstrapping a SaaS business. Arvid shares his learnings and experiences very openly to the reader. As he says at the end of the book Arvid has written this book to someone who is in his place five years before he sold his successful bootstrapped SaaS business, Feedback Panda.
I recommend this book to anyone who has started or thinks about starting a SaaS business.

It's a decent book if you are a complete newbie to building companies. Ideal for people still in their job, and contemplating starting a new company.
Some sections are insightful (especially those around identifying a niche and building product for early audiences). ...more
Some sections are insightful (especially those around identifying a niche and building product for early audiences). ...more

I began reading this when the author was working on it publicly over Twitter. He wrote a series of blogs that eventually became this book! There’s so many good nuggets in here and I recommend it for any SAAS founder, product managers, bootstrappers, aspiring founders, etc. Main nugget for me was his tips on how to structure customer calls - where they are now, where do they want to be, what’s stopping them from getting there?

I loved this book.
Arvid goes through every stage of the bootstrapped founder, with the backdrop of having built a successful bootstrapped SaaS with his girlfriend Danielle.
It is a great reference for anyone thinking about starting a SaaS or actively navigating their way through growing a bootstrapped SaaS.
The way he breaks the startup into different phases of growth (preparation, survival, stability and growth) is 🔥. It allows you to focus on any phase you are currently in but also explore th ...more
Arvid goes through every stage of the bootstrapped founder, with the backdrop of having built a successful bootstrapped SaaS with his girlfriend Danielle.
It is a great reference for anyone thinking about starting a SaaS or actively navigating their way through growing a bootstrapped SaaS.
The way he breaks the startup into different phases of growth (preparation, survival, stability and growth) is 🔥. It allows you to focus on any phase you are currently in but also explore th ...more

A truly wonderful book that cuts right to the chase, crosses the t's and dots the i's. Very actionable and straight to the point advice that is evergreen and doesn't rely on specific tools (like other business related books).
If you are a person with a technical background and an entrepreneurial spirit (either already started a business or dreams to do it), I consider this book to be a "must read" one, because it speaks our language (in contrast to usual business books that speak in a general voi ...more
If you are a person with a technical background and an entrepreneurial spirit (either already started a business or dreams to do it), I consider this book to be a "must read" one, because it speaks our language (in contrast to usual business books that speak in a general voi ...more
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