Challenge of Effective Speaking

by Rudolph F. Verderber

CHALLENGE OF EFFECTIVE SPEAKING, 9th Edition, continues to be the most practical and teachable book on the market. The organization of the text has been revised to improve clarity and comprehensiveness. CHALLENGE is organized in five major parts: Orientation, Fundamental Principles, Informative Speaking, Persuasive Speaking, and Adapting to Other Occasions and Formats. Part I provides an overview of the speech process (with specific coverage on ethics, anxiety, and listening), providing all the essentials students need to deliver and listen to their first speeches. Part II is a seven-chapter unit structured around the seven steps of an effective speech plan. Part III, IV, and V build on the foundation of skills by focusing on increasingly complex and specific speaking skills and strategies.

Genres: School, Reference

400 pages, Paperback

First published January 1, 1976

About the author

Rudolph F. Verderber (Ph.D. University of Missouri) is a professor and former Head of the Department of Communication at the University of Cincinnati. During his career he has taught speech courses at both the college and high school levels. In addition, he consults with high school teachers and gives workshops for teachers and private organizations. He has served as parliamentarian for state and regional meetings of several national organizations and as Director of Forensics at the University of Cincinnati. He also has experience acting in theater productions. His publications include numerous articles; a manual on debate for high school and college courses; and three best-selling college texts covering public speaking, interpersonal communication, and general speech communication skills. Professor Verderber is a member of the Speech Communication Association and the Central States Speech Association and is the recipient of the prestigious Dolly Cohen Award for Excellence in Teaching at the University of Cincinnati and the Distinguished Service Award from the Speech Communication Association of Ohio.

Reviews

[gabriella]

also finished this one for school!

[Fran]

Note to self: an excellent reference text for Comm 3: Fundamentals of Speech Communication.

[Murphy C]

Poorly written, cluttered, tedious text.