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Viral Change
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Most conventional 'change management' programmes fail. This is mainly due to the fact that they are often based on wrong assumptions such as: .When we change the process/system, people will change their behaviour .Changes need to come from the top and filter down .Big changes need big actions .Cultural change is a painful, long-term process with no short-term results Viral
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Paperback, 387 pages
Published
July 15th 2008
by Chalfont Project T/A Meeting Minds Publishing
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Very inspiring especially for managers like me working with large companies
Great book offering plenty of fresh insight on the dynamics of change and thus, plenty of great advice.
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