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Viral Change
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Most conventional 'change management' programmes fail. This is mainly due to the fact that they are often based on wrong assumptions such as: .When we change the process/system, people will change their behaviour .Changes need to come from the top and filter down .Big changes need big actions .Cultural change is a painful, long-term process with no short-term results Viral
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Paperback, 387 pages
Published
July 15th 2008
by Chalfont Project T/A Meeting Minds Publishing
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3.5 stars. Intuitive and easy to follow
Very inspiring especially for managers like me working with large companies
Great book offering plenty of fresh insight on the dynamics of change and thus, plenty of great advice.
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