Basic Content Analysis

by Robert Philip Weber (editor)

Weber gives a clear and concise introduction to content analysis, with an emphasis on recent advances, particularly technological advances. Addressing human and computer modes of content classification, the book covers the reliability and validity of these coding procedures, and their associated category schemes. A step-by-step procedure for developing, testing, and applying a set of content categories is presented.

96 pages, Paperback

First published May 1, 1985