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Get Out the Vote: How to Increase Voter Turnout
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Get Out the Vote: How to Increase Voter Turnout

3.89  ·  Rating details ·  123 Ratings  ·  9 Reviews
The first edition of Get Out the Vote! broke ground by introducing a new scientific approach to the challenge of voter mobilization and profoundly influenced how campaigns operate. In this expanded and updated edition, the authors incorporate data from more than one hundred new studies, which shed new light on the cost-effectiveness and efficiency of various campaign tacti ...more
Paperback, Second Edition, 225 pages
Published January 23rd 2008 by Brookings Institution Press (first published 2004)
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Matt
Jul 13, 2007 rated it really liked it  ·  review of another edition
Recommends it for: campaign workers
This is the first book I've seen about voter mobilization written by social scientists, rather than political consultants. They present their results of controlled, randomized experiments in determining the effect of canvassing, lit dropping, phone banking (and robo-calling), and direct mail on voter turnout.

The one criticism I have is that in some cases they seem to jump to some conclusions based on small amounts of evidence, including results that I really have a hard time believing (ie, there
...more
Víctor
One of those rare books that acknowledge (a lot of) experiments on GOTV tactics and electoral mobilization efforts. Green and Gerber apply strictly scientifict view on political campaign actions, a very plausible approach when it comes to a field filled with pseudo experts. Although some consider it a basic text, it can be too technical and overexplicative for the ordinary reader.
Cheryl
May 03, 2014 rated it liked it
Shelves: wheel-a-thon
This is truly a book about what methods work best to get people out to vote. If you are interested in using it as a book for helping with campaigning, it is not really the one for you. A lot of really interesting information in this book based upon a lot of field studies. The writer backs up his theory with a lot of practical research.
Bridget
Feb 20, 2008 rated it liked it  ·  review of another edition
Recommends it for: anyone interested in elections, especially people volunteering on political campaigns
Most of us involved in field strategy know firsthand that a combination of name recognition and personal persuasion is the best way to get the job done. This is one of the only formal, grant-funded studies that I know of that comes to a somewhat scientific conclusion that supports what we already know. It's very short and worth a read, especially if you're unfamiliar with election strategy.
Andrew
Jan 29, 2017 rated it liked it
Shelves: library
Door-to-door canvassing is the most effective get-out-the-vote method: one additional vote generated for every fourteen people contacted. So you need to contact 14,000 people in person to swing 1,000 votes.

"It turns out that minds are difficult and expensive to change"
Javier Boncompte
Jul 13, 2016 rated it really liked it  ·  review of another edition
Shelves: 2016
It does what it says, a scientific approach to campaigns with a lot of experimental literature.
Joel D
Apr 07, 2014 rated it really liked it  ·  review of another edition
A great over-view of the state of science about field campaigning, with useful practical material. Not a campaign manager's guide as such, but a useful resource to inform decision-making.
Ron Morgan
Nov 17, 2012 rated it it was amazing  ·  review of another edition
This has been my life for the last year
Denise
Jul 01, 2013 rated it really liked it  ·  review of another edition
Shelves: j
it was a great book yeah
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