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Franchising for Dummies
You may think you know something about franchising because you probably shop and eat at franchised locations every day. But over the years, myths have developed about franchising, its rate of success, and its ease of entry. Managing or growing a franchise system can be tricky, but if you have the knowledge and motivation you can make it work. With Franchising For Dummies, the late Dave Thomas — founder of Wendy’s and a franchising legend — will show you how to make franchising work for you. Whether you’re a novice or an expert in the business of franchising, Franchising For Dummies is the perfect book for you.
If you’re a prospective franchisee, you can find out what to look for in a great franchisor. If you’re an existing franchisee, you can take a peek at what great franchisors are providing their franchisees. This easy-to-understand guide is also for you if: From finding the right franchisor to setting up a smooth-running operation, Franchising For Dummies walks you through the sometimes bewildering choices of franchising, and clearly shows you step-by-step- how to succeed. You’ll also discover how to: No matter what aspect of franchising interests you, you must still be familiar with the process of evaluating, buying, running, and selling a franchise. Franchising For Dummies will help you deal with these key elements and show you how to make the most of your investment of time and money in this area.
If you’re a prospective franchisee, you can find out what to look for in a great franchisor. If you’re an existing franchisee, you can take a peek at what great franchisors are providing their franchisees. This easy-to-understand guide is also for you if: From finding the right franchisor to setting up a smooth-running operation, Franchising For Dummies walks you through the sometimes bewildering choices of franchising, and clearly shows you step-by-step- how to succeed. You’ll also discover how to: No matter what aspect of franchising interests you, you must still be familiar with the process of evaluating, buying, running, and selling a franchise. Franchising For Dummies will help you deal with these key elements and show you how to make the most of your investment of time and money in this area.
- GenresBusiness
408 pages, Paperback
First published June 2, 2000
About the author
Dave Thomas
3 books3 followersLibrarian Note: There is more than one author in the Goodreads database with this name.
Please see: Dave Thomas
Rex David Thomas was an American businessman, philanthropist, and fast-food tycoon. Thomas was the founder and chief executive officer of Wendy's, a fast-food restaurant chain specializing in hamburgers. In this role, Thomas appeared in more than 800 commercial advertisements for the chain from 1989 to 2002, more than any other company founder in television history.
Please see: Dave Thomas
Rex David Thomas was an American businessman, philanthropist, and fast-food tycoon. Thomas was the founder and chief executive officer of Wendy's, a fast-food restaurant chain specializing in hamburgers. In this role, Thomas appeared in more than 800 commercial advertisements for the chain from 1989 to 2002, more than any other company founder in television history.
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