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The Toilet Paper Entrepreneur: The Tell-It-Like-It-Is Guide to Cleaning Up in Business, Even If You Are at the End of Your Roll
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The Toilet Paper Entrepreneur: The Tell-It-Like-It-Is Guide to Cleaning Up in Business, Even If You Are at the End of Your Roll

3.83  ·  Rating details ·  1,474 ratings  ·  84 reviews
"Never started a company before? Struggling with little or no cash? Have no experience, no baseline to judge your progress against? Thank God! You've got a shot at making this work." So says Mike Michalowicz, author of The Toilet Paper Entrepreneur, a business book that is so uniquely useful, so raw and entertaining, it reads like the brainchild of Steve Jobs and Chris Roc ...more
Hardcover, First Edition, 175 pages
Published September 24th 2008 by Obsidian Launch, LLC
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3.83  · 
Rating details
 ·  1,474 ratings  ·  84 reviews

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Jul 19, 2012 rated it it was amazing
The Toilet Paper Entrepreneur is a book written in a conversational and humorous tone on how to get started with your business, even in hard times. Mike Michalowicz takes a down to earth approach in explaining serious business concepts. Unlike most business books that advocate for a business plan as a cornerstone for any business, the book suggests that business plans may not be plausible after all.

Other topics covered include the three sheets of paper needed to effectively start and grow a succ
Dave Ciancio
Apr 13, 2014 rated it it was amazing
I very much enjoy reading "big thinking" books, as I like to call them. They stimulate my creative juices and desire to be successful at all things in life. This is the first one that really boils it down to important action items, not just concepts. In fact, reading this book made me feel like all the other books of this nature are just too vague or too big thinking and not enough hardcore advice. You can click my screen name, I don't write a lot of reviews but I felt incredibly compelled to sp ...more
Lilly Ferrick
Jul 16, 2019 rated it it was amazing  ·  review of another edition
I really liked this book and am a big fan of Mike Michalowicz now, after having been introduced to Profit First last year. I gave 5 stars because I had some major takeaways and exercises I did and now do each week.

I did his "Prosperity Plan" exercise. You write out what's in your heart about why you do what you do and where you want to go (destiny). He challenges you to dig deep. Yeah, I'd done that before but he has you read it weekly so I have it show up in my task list on Monday and take 3 m
Scott Friedman
Oct 09, 2018 rated it really liked it  ·  review of another edition
I liked the book, but given that it was based on a lot of the experiences of the author, I would have liked to read more about his specific experiences. The author extrapolated general lessons to make the book more applicable to the general audience, but the stories backing up the lessons were not included. While I didn't expect the book to be an autobiographical tome, it could have well been written by the academic that the author disparages, since the personal specific examples were missing ab ...more
Theresa Peoples
Jul 03, 2018 rated it it was amazing  ·  review of another edition
Take action in your business!

This is the second book that I have read by Mike michalowicz. I have found that his books are easy to read, very informative and offer Real World experience to be applied to your situation. I have read Profit First and was very impressed and I am as well impressed with the Toilet Paper Entrepreneur. You need this book if you're just starting out or if you have a business already and want to define clear actions to move forward and be accountable. I highly recommend t
Bartosz Majewski
Aug 24, 2017 rated it it was ok
Shelves: business
That's a book quite similar to Chris's Guillebeau's 100$ startup. Only poorly written. With less concrete information. And focused on offline businesses mostly. What's a strong side is managing profitability and actionable tips about managings scarce resources and cash. It's less than 200 pages but i've struggled a bit through it. Author was a founder of 3 businesses but now he doesn't run any business besides his podcast, books and speaking gigs. I should know better.
Jun 27, 2019 rated it really liked it
- Mindset discussion on limiting beliefs
- "Three Sheets" business plan replacement
- Inspiring and interesting anecdotes of real entrepreneurs
- Focus on the entrepreneur first, customers/clients second
- An entertaining and super quick read, I read it in an afternoon!

- Philosophies on finance and borrowing
- Emphasis on multi-million dollar businesses
Sep 23, 2018 rated it it was amazing  ·  review of another edition
Practical, unconventional, and motivating.

Worth the read if you plan on starting a business and don't know where to start. Has useful exercises to get you in the right mindset, and get the ball rolling.
David Hoos
Dec 06, 2018 rated it it was amazing
I've really enjoyed all of the Mike Michalowicz books. His writing style is very easy to digest. While this isn't my favorite of his, it was still a solid all-around book about the need to be resourceful if you want to be an entrepreneur.
Dave Williams
May 06, 2018 rated it it was amazing  ·  review of another edition
Great book!

If you're a first time entrepreneur then this is the book for you. It's no nonsense and has great advice and motivation for starting a business, especially if you have limited resources. A must read!
Carol Bogere
Apr 29, 2019 rated it it was amazing  ·  review of another edition
Loved it!

I really enjoyed reading this book. The author tells you the truth with a sense of humour. The exercises are great and give you something to think about and action at the same time. Would recommend to anyone starting out on their journey of entrepreneurship.
Jan 20, 2019 rated it it was amazing
What a good read(audio). He lays a blueprint out on how you can start with what you got. He’s giving the formula of what made him successful because he’s been through it and failed.
Jun 26, 2018 rated it really liked it  ·  review of another edition
Good -short to the point

I like it short - very relatable
The beginning sound very good - but get little boring at the end
Jorge Rivera
Aug 05, 2019 rated it it was amazing  ·  review of another edition
Good information in a funny way!

Really good information specially if you are starting as an entrepreneur. Good tips for your business and Real life examples.
William Beldham
Good points. A strain to read.
Oct 02, 2017 rated it it was amazing  ·  review of another edition
Read this when it first came out. Wish I'd paid more attention. The information is pure gold.
Harmony T.
Sep 11, 2018 rated it really liked it
There is some great advice on here that I wish I had heard when I was first starting my business. This book isn’t quite so helpful for established businesses.
Nov 29, 2018 rated it really liked it
Shelves: business, non-fiction
This book has a lot of good ideas of thinking outside the box while starting a business
Feb 01, 2019 rated it it was ok
Lots of it is just lists of what to do vs what not to do, which is kind of useful, but most of the time is too general.
Matt Swisshelm
Mar 24, 2017 rated it it was amazing  ·  review of another edition
Extremely entertaining, funny, and insightful.

Loved the book. Can't wait to read the pumpkin plan. Loved profit first as well. Mike definitely knows his stuff.
Jeff Hexter
Sep 03, 2019 rated it really liked it
Much of the book is about the entrepreneurial mindset. But he handles that topic better in Pumpkin Plan.
Mohammad Gabr
Sep 11, 2019 rated it really liked it  ·  review of another edition
This book is nice to read. it contains good advices with some sort of business analysis that I felt that it sounds good for me. It is for any starter or will to start entrepreneur
Patrick Rauland
Jun 02, 2016 rated it it was ok
Overall this business book seemed to go all over the place. I thought it would mostly be about efficiency but it really covered everything. If it was the first business book I ever read I probably would have liked it more.

I did really like the part about immutable laws & daily metrics.

--- My notes from specific sections ---

We we have knowledge of abundance (lots of time or money) we think we have endless amounts of this resource. We don't check to make sure it isn't running out. We assume it
Feb 16, 2019 rated it really liked it  ·  review of another edition
Extremely actionable. There are exercises at the end of each chapter and worksheets you can download.

The PFP and PFA were absolute must-knows. That info more than pays for the book alone.
Alain Burrese
Aug 02, 2012 rated it it was amazing
Shelves: success
"The Toilet Paper Entrepreneur: The tell-it-like-it-is guide to cleaning up in business, even if you are at the end of your roll" by Mike Michalowicz is not your everyday ordinary business book. It's far from it! First, let me warn you right here, if you can't take a little discussion about bodily functions that call for a roll of toilet paper, or if you are offended by a four letter word or two, maybe the advice from Michalowicz isn't for you. (Please note, these discussions and four letter wor ...more
Matt Wright
Feb 23, 2017 rated it liked it
Shelves: non-fiction, business
Reasonably good with a few gems in there too. I liked the idea of the profit-first account and some of the other ideas regarding equity and debt. Some of the "believe in yourself!" sections are a little clique, but acceptable.

I will be reading his Pumpkin Plan next. Hopefully it's not the same message rehashed in a different book.
Matteo Ortiz
Mar 02, 2016 rated it really liked it
The Toilet Paper Entrepreneur is a noteworthy book by Mike Michalowicz which has a focus on Entrepreneurial spirit and mindset. The book The Toilet Paper Entrepreneur is a well written book with many new concepts for people who never got into "mindset" books like this one. The title of the story relates to the core concept of the story is that you don't need a large amount of money to begin something that gives you a lot of return. The story focuses on Michalowicz's story briefly throughout with ...more
Strong language and plain talk may be just the kick in the rear you need to get started!

Warning: This book contains cuss words. Not something you expect from a business book. Business people are supposed to be button-down, professional, projecting an image at all times. However, this book speaks plainly, using language most of us use, and leaves behind stuffy business jargon and concepts that business newbies probably wouldn't know. The result is a book that pulls no punches and challenges us to
Troy Swinehart
Jan 22, 2013 rated it it was amazing  ·  review of another edition
Shelves: tpm-books
I saw this one and just had to see about irreverent business leaders. So I am not going to count this against 24 for the year....just a filler for dropping the Cloud Bible book.

Finished it up and as you can tell by the hour of this posting (1:57 am) it has my wheels spinning. Mike Michalowicz is a a must read for anyone considering stepping out of the corporate mainstream and running their own show. Now, to be clear you are not going to set the world on fire with the information provid
Eric Mueller
Oct 31, 2009 rated it it was ok
Wow, I wanted to like this book more-- I love "here's how I did it/how you can do it" books from scrappy entrepreneur types, and that's exactly what this is.

Unfortunately, this book suffers from two big problems:

1. A serious lack of concrete details. I want to know exactly what the author has done, how he was successful at it, etc. Instead, I can hardly tell you what his business(es) are or were. Lots of advice but not a lot of insight about how he came up with the advice. Any book like this is
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