Creating Stores on the Web

by Joe Cataudella, Ben Sawyer, Dave Greely

A guide to setting up, maintaining, and expanding virtual stores on the Web. Chapters cover legal, technical, design, marketing, and host of other concerns. Shipping, credit card fraud, on-line auctions, and inventory management are some of the topics covered.

Genres: Business

620 pages, Paperback

First published December 12, 1981