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It has excellent coverage of Latin America, and reviews the latest institutional actions, market trends, and company activities. It provides an extensive background section, a comparative environmental frameworks section, a section on theories and institutions (trade and investment), a section on the world financial environment, business-government relationships, operations and tactical alternatives, and a section on managing business internationally.
For readers involved in international business, whether they are employees, managers, or owners/CEOs of such corporations. Also an excellent resource for individuals seeking to expand their current businesses to the international market.
805 pages, Hardcover
First published January 1, 1976