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Consumer Citizens: Women, Identity, and Consumption in the Early Twentieth Century
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Consumer Citizens: Women, Identity, and Consumption in the Early Twentieth Century

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Exploring the roots of Canadian consumer culture, this book uncovers the meanings that Canadians have historically attached to consumer goods. Focusing on white women during the early twentieth century, it reveals that for thousands of Canadians between the 1890s and World War II, consumption was about not only survival, but also civic expression.

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Paperback, 304 pages
Published November 15th 2019 by University of Toronto Press
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