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Macroeconomics: Principles, Applications, and Tools
O’Sullivan/Sheffrin makes use of Active Learning Tools which get readers involved in role-playing, help them apply concepts, and offer reinforcement of the material. The books hallmark feature includes a focus on the 5 Key Principles of 1) Opportunity Cost, 2) The Marginal Principle (comparing marginal benefits and marginal costs), 3) Diminishing Returns, 4) The Spillover Principle (for externalities in production and consumption), and, 5) The Reality Principle (distinguishing real from nominal magnitudes). For economists, financial analysts and other finance professionals.
432 pages, Perfect Paperback
First published January 1, 1997
About the author
Arthur O'Sullivan
127 books5 followersArthur O'Sullivan is an economist. Currently, he is a Professor of Economics at Lewis & Clark College. He has written several college textbooks on economics.
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Displaying 1 - 3 of 3 reviews
April 30, 2014
This book was awful. Did a terrible job explaining a thing. It leaves me with way more questions and a hell of a lot of confusion... No answers to be had from this
February 22, 2015
As far as textbooks go, this one wasn't terrible. Read it all the way through, and had no problems understanding concepts and applications.
March 23, 2018
I road the seventh edition of it translated in Arabic, i found it so useful, easy explanation of a lot of things about Macroeconomic and Economy science as whole.
Displaying 1 - 3 of 3 reviews




