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I'm Afraid Debbie From Marketing Has Left for the Day: How to Use Behavioural Design to Create Change in the Real World
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I'm Afraid Debbie From Marketing Has Left for the Day: How to Use Behavioural Design to Create Change in the Real World

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4.15  ·  Rating details ·  13 ratings  ·  0 reviews
With more than 50,000 copies sold in Denmark, this book has been on the bestseller list since its publication in 2017.
Barack Obama used a secret competitive advantage to win two elections. Companies such as Google, Amazon and Novo Nordisk use the same insight to stir up innovation, increase compliance, improve the work environment and sell more products. And successful ma
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Kindle Edition, 269 pages
Published June 12th 2019 by Gyldendal Business
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