Political Campaign Communication: Principles and Practices

by Judith S. Trent, Robert V. Friedenberg

This comprehensive analysis of political campaign communication provides readers with historical and contemporary perspectives of all levels of political campaigning. This book is unique in recognizing that elections are the core of democracy and that political campaign communication is the epistemological base of the campaign.

Genres: Politics

385 pages, Paperback

First published January 1, 1983