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Start Selling: A Guide For Survival And Success In Sales

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Are you planning a sales career? Or maybe you’ve already started in a sales job and want to sell more? With veteran salesman M. Patrick Campbell as your guide, you’ll build a solid, personalized strategy to sell more, earn more and gain more satisfaction.

This book gives you the practical advice you need to prepare for your first sale, thrive under pressure and achieve results.

Step by step, you’ll learn 

    • What makes buyers tick

    • Professional techniques for sales conversations

    • How to make customers value and trust you

    • How to stay focused both in the short term and over the long haul

    • How to respond to difficult customers and tricky situations

M. Patrick Campbell is a seasoned sales professional who began selling for his family’s hospitality business at the age of 17 and has spent over 25 years selling financial service products.   In 2010 he founded his own firm, Perth Advisors, which helps private fund managers raise institutional capital for their funds. In this book, he shares the experiences he’s gained along the way – including mistakes he made and learned from – and shows you how you can make those insights work for you.

This book offers a  wealth of practical tips and techniques for sales and marketing situations. How do you put yourself in a strong position before you even meet a buyer? What’s the best way to conduct a sales meeting?  How do you handle yourself in success and after setbacks? 

This guide shows you how to differentiate your product to make it stand out from the competition, turn seeming disadvantages into desirable features, and become a value-added resource in the sales process.

You’ll meet customers of different personality types and learn to adapt your sales pitch to persuade them. You’ll explore a range of client emotions and attitudes and how to best address them. 

Role-play and professional networking tips help you overcome your fears and weaknesses, boosting your confidence and skill.

Discover how to use your motivation as fuel to drive your achievement, learn from your mistakes and keep sane under pressure, so you can reap the success you deserve.

“Start Selling: A Guide for Survival and Success in Sales” provides support for new and aspiring salespeople, as well as for entrepreneurs with a product or service to sell, and everyone who finds that selling has become part of their job.

114 pages, Kindle Edition

Published April 5, 2019

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Displaying 1 - 4 of 4 reviews
Profile Image for Brian Aird.
216 reviews14 followers
April 17, 2019
Must Read for Sales Personnel

Start Selling by M. Patrick Campbell is an insightful, practical and motivational must read for individuals involved with the selling of product to customers. It is a book that will help the reader to establish whether sales is the right occupational fit for them or take those currently involved in sales to the next level of engagementand success.

Written from the personal, professional and successful sales career of the author, he takes the reader on a journey that includes his own personal story and start with sales, interweaves his continued learning experiences, shares his insights, professional tips, what not to do and suggested action steps to take.

In other words, he knows what he is talking about.

This compact book is replete with real experiences and motivational stories. The nine chapters include such topics as Understanding Your Product to Understanding Your Buyers to offering Practical Sales Tips, etc. Also, included is an important chapter regarding the personal care of the sales person themself as they navigate and perform within this high stress occupation.

Start Selling by M. Patrick Campbell is an important addition to the sales person's library as well as the entire sales staff team. It is an easy, but in-depth read that tackles the challenging world of sales and those who are chargeed with being the financial lifeline within a company to ensure that potential and present customers are reached, activated and engaged.
Profile Image for Amanda.
329 reviews
April 25, 2019
Start Selling: A Guide For Survival And Success In Sales
by M. Patrick Campbell

Whether you are considering a career in sales, have been toiling in marketing for several years or are a hands on CEO looking for ways to streamline the efforts of your sales staff, Start Selling is a no nonsense manual with real life applications delivered in a straight forward manner. Included throughout the text are personal anecdotes from the author gleaned from his many years in business along with specific, step by step outlines and realistic projections. Mr. Campbell delves into the psychology behind both the seller/selling and the buyer/buying as well as discussing a broad range of topics from difficult customers to branding yourself within your field. I think it is important to note the "survival" part of the title here because sales is not just about success but surviving the failures. All in all, this book can go on the must read shelf for people in business.
Profile Image for Katherine Hebert.
195 reviews5 followers
April 18, 2019
A good guide on sales

Sales is a tough job to succeed at. In my opinion, either you are built for it or you’re not. I tried and I’m not - I don’t like pushing people or being told no. However, I think that sales is more than just a marketing field. You need to SELL yourself at a job interview. You need to SELL why you should get the continued discounted cable price. So a lot of what is discussed in the book can apply to everyone, not just people in the sales field. The author is very detailed in his who, what, why, when and where. Although I’ve left that field behind, I still enjoyed the book and plan to use some of his strategies and suggestions to different circumstances in my own life. A very good read.
171 reviews6 followers
April 24, 2019
A must read

I feel so much more prepared to start a business after reading this. I think most people like me who have no idea where to even start but know they want to start a business can agree that these help so much. I like that the author explained a background of where they come from and what experience they have. This book helped me think about what the first steps would be and then thinking about other aspects of selling that I hadn’t even thought of. It’s an easy to understand book devoid of complicated terms and lingo that I wouldn’t understand. Loved it.
Displaying 1 - 4 of 4 reviews

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