Strategic Management and Competitive Advantage: Concepts and

by Jay Barney, William S. Hesterly

For professors who want students to see connections between big ideas in strategy (thus understanding vs. memorizing), Barney/Hesterly provides an organizing framework (VRIO) as the foundation of the text. Students have a clear decision-making framework to use in analyzing cases and business situations.

Genres: Business, Textbooks, Nonfiction

544 pages, Paperback

First published January 1, 2005

Reviews

[Khalid]

Want to learn about management strategy

[Filipa Gomes · Rating 4 out of 5]

Muito explicativo, os exemplos dados são muitos bons. O livro está muito completo e é fundamental para compreender o processo de estratégia das empresas.

[Rei Fahlevi]

I need to learn about management strategic

[Brent Hudson · Rating 4 out of 5]

Solid Textbook for Strategic Management.

[Andri As · Rating 4 out of 5]

great book..