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People Powered: How Communities Can Supercharge Your Business, Brand, and Teams

4.40  ·  Rating details ·  88 ratings  ·  23 reviews
Harness the power of communities, both inside and outside of your organization, to drive value and revenue, activate your employees’ and customers’ talents, and create a highly engaged, loyal customer base.

What if you discovered a blueprint that could grow your brand’s reputation and loyalty, dramatically reduce customer service issues, produce content and technology, and
Hardcover, 320 pages
Published November 12th 2019 by HarperCollins Leadership
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Dec 11, 2019 rated it it was amazing
Jono's stories (and lists) -- A guide to connecting people doing meaningful work

The skill of writing is to create a context
in which other people can think.
-- Edwin Schlossberg

We think in generalities,
but we live in detail.
-- Alfred North Whitehead

In People Powered, author Jono Bacon creates a context for thinking about (your) community development by telling (his) real-life stories wrapped around a framework of detailed lists.

My first reading of "People Powered", felt like a docent-lead m
Adam Lorimer
Nov 01, 2019 rated it it was amazing
These days, the job title of Community Manager is commonplace in organizations, but the discipline remains ill-defined. It’s a little bit of public relations, some marketing, perhaps a bit customer support, a good measure of social media, but mostly just the person who responds to forum threads.

In “People Powered”, Jono Bacon establishes a definition for the profession of community management. Rather than reactive and ad hoc support of an existing community, Bacon lays out a framework for inten
Ed Horley
Oct 31, 2019 rated it it was amazing
Author Jono Bacon has produced another fantastic book, this one focused on understanding, building and growing communities. People Powered is relevant to anyone trying to build communities for any industry or sector. If you are part of a non-profit, consumer, or government you can learn from what Jono details in the book around all the different models of communities (Consumers, Champions, and Collaborators). He has put together a clear road map of what you need to do to get started, why you are ...more
Amanda Brock
Nov 23, 2019 rated it it was amazing

“In 2006, at the tender age of twenty-six, I started a job at a British Company called Canonical. Founded by newly minted South African millionaire Mark Shuttleworth, the company was focused on building a competitor to Microsoft’s Windows operating system monopoly. The twist was that this new operating system, Ubuntu, was created by a globally connected network of volunteers who freely shared the open-source code. My role was to turn a small set of contributors into an international movement.” —
Dec 04, 2019 rated it it was amazing
People Powered is sincerely a fascinating book. I got a draft from the author to help provide feedback early in the revising process (I think he asked me because online communities are far from my wheelhouse, whereas research and literature are, so I had a bit of an outsider perspective) and I can honestly say I’ve learned immensely from what Bacon wrote. I believe in the power of community. It’s why I’m in public education. It’s why I fight so hard to be able to afford to live and teach in the ...more
Stuart Langridge
It's been interesting, watching Jono's shaping of the field of community management over the years; always looking for new insights, better methods, more effective approaches. People Powered steps this up another notch, into areas that the nascent field of community management hasn't really started to address yet; beyond how to empower individual members of your community and how to foster a sense of belonging and into some actual insight into what needs to be done to take community managemen
Jason Hibbets
Dec 03, 2019 rated it it was amazing
Jono Bacon’s latest book, People Powered, is one of the best resources in my community-building toolbox. As a Community Architect who has built several communities of passionate people over the last decade ranging from open source to DevOp, I found many of the techniques and tactics I use in my day job outlined in detail in the book.

I have already used the framework to design the latest community I’m working with to create a "watering hole" for system administrators. I found the framework was a
Nov 25, 2020 rated it liked it
I didn't finish this because I decided it wasn't relevant enough to my particular type of community (as was particularly made clear in the book club I joined, run by the author). There are some good concepts in the chapters I read (1–5), but there are a lot of other things I'd rather read right now. ...more
Rhys Davies
Mar 11, 2021 rated it really liked it
Shelves: on-shelf
I prefer far more dragons or prose or philosophical intrigue in my books, but as non-ficions go this was good. Took me a while to get through as with most pseudo instructional books but was worth it, only a few skipped chunks. I think it's one to keep near by and see if I can't put it to use ...more
Amber Graner
Nov 18, 2019 rated it it was amazing
People Powered is everything about the how and why of building communities that I am personally passionate about! It sums it up perfectly. Anyone who doesn't understand what I do, why I do or how I do it, I want to give them a copy!!!

Whether you just learned about community management or you've been building communities since before it became a main stream focus, Jono Bacon's People Powered has something for you, but most importantly for your community!

People Powered distills the fundamentals of
Ben Cotton
Nov 14, 2019 rated it it was amazing
Shelves: owned-physical
People Powered is an excellent book for anyone who is currently leading or planning to lead a community as part of a corporate effort. it is full of practical advice, but it also contains more philosophical views. Bacon is not a psychologist, but he has made a study of psychology and sociology over the years. This informs the theoretical explanations behind his practical steps. It also guides the conceptual models for communities that he lays out over the course of the book. And to prove that it ...more
Randall Ross
Dec 07, 2019 rated it it was amazing
Jono, the "tour de force" that built the wildly successful Ubuntu community is back with what can only
be described as a remarkable next act. I thoroughly enjoyed this book from cover-to-cover, but found the following particularly insightful and practical: real world examples of successful communities, community fundamentals and definitions (a sore point of mine has always been that "Community Management" lacked a common lexicon -- Jono has fixed that), "The Bacon Method" - a clear and pragmatic
Hiro Fukuchi
Jan 25, 2020 rated it it was amazing
The way of thinking for building a community:

When you become aware of the value and power of an open source community, you may want to involve yourself in a community. Furthermore, if you are a business leader, you may want to build a community.

To know the value of a community is relatively easy, but to build a community is a very hard work. Actually we do not know at all. There is no systematic approach building a community, because each community has something special that makes itself diffe
Nazra Noushad
Jan 08, 2020 rated it really liked it
Similar to self-help books, I think people that read books on management, business, and strategy are trying to find the answer to their problems. What they soon will realize is that there isn’t one. The problems can’t be niche-ly defined enough for there to be a solution in the form of a cookie-cutter book.

Instead, what great books, philosophers, and thoughtleaders offer are frameworks: methods to help you problem-solve, models and systems to help you define the problem, or create a strategy.

Masafumi Ohta
Apr 01, 2020 rated it it was amazing
Great books it is mass-updated book from 'Art of community' - his great book. He had really hard work approach to do many more interviews from community successors at famous companies. he gathers and analyze for how to manage community in detail. he introduce good success stories and explain with simple can easily understand with his witness read fun to read it.
+some aspect in this book: KPI, Hiring community concern and more.
Only I would ask improvements to Jono is 'a bit difficult
Jan 21, 2020 rated it it was amazing
Jono is this incredible professional I super admire, he is naturally a people-person, inspiring and humble. I got excited about his new book the first time I've heard of it, given his passion and ability with people, businesses, and communities. More than worth to read, it has been teaching and inspiring me to understand and deal better with the 'who' behind any business decision — this soft skill, which is the most valuable nowadays. ...more
元伟 陈
Oct 01, 2020 rated it it was amazing
Bacon espoused on the importance of the community who will push your business to the next level. He goes in-depth into the 'how-to' and is extremely comprehensive in this book, without going too much into the theories. He provided real-world concrete examples on exactly how to create raving fans and even a system on how these people in the community want to contribute back to the rest, thereby adding so much value. ...more
Carrie Melissa
Dec 27, 2019 rated it it was amazing
I always appreciate how detailed Jono is in his advice and writing. This book combines helpful frameworks as well as real-life examples and tables to personalize for your strategy. I would highly recommend it to existing community managers who want to tear down and restructure existing but flagging programs and community managers who are doing this for the first time.
Kevin Allen
Feb 20, 2020 rated it it was amazing
Great Book with examples and a framework that is easy to follow and modify for your needs. Jono has taken his experience and condensed it well. If you are serious about growing a 21st century (Exponential) business then this is a must read!
Ajibola Oladele
Jul 12, 2020 rated it it was amazing
May 08, 2020 rated it it was amazing
If anyone thinking of kicking off a community or a guild. This is a must read
Sep 06, 2020 rated it really liked it
Great first half. Second half defines an eos style implementation plan, good but basic.
Bethany Gill
Sep 18, 2020 rated it it was amazing
Great framework for community professionals looking to launch a large online community hub.

Some useful insights as well for a more generalised community management approach
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Feb 08, 2021
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Sep 10, 2020
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Jan 24, 2020
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Feb 06, 2021
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Feb 08, 2021
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Jul 29, 2020
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Jono Bacon (full name Jonathan Edward James Bacon) is a writer and software developer based in the United Kingdom. Bacon started his work with the Linux community when he created the UK Linux website, Linux UK. When he left this project he moved on to join the KDE team, where he created the KDE::Enterprise website and KDE Usability Study. He has also been involved with helping charities using free ...more

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