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Stark Naked Numbers: Uncover Your Financials, Unlock Your Cash, and Unleash Your Profits
Are you tired of BS from your CPA?
Whether you’re a startup or a scale-up, traditional accounting is way too confusing. Most CPAs either needlessly dress up your financials or are just focused on preparing you for tax season.
In this groundbreaking book, accountant and entrepreneur Jason Andrew shows you a radical new method of accounting. By stripping your financials down to the bare essentials, you can see your numbers stark naked and identify the facts that really matter. His simple techniques reveal the game-changing insights you need to turn your company into a profitable, cash flow machine.
In Stark Naked Numbers you’ll learn loads of counter-intuitive wisdom, financial truths you can start using immediately to accelerate you light years ahead of the competition. Lessons
• Why the profit your CPA reports to you is fake• Why selling more of your product or service will not make you profitable• Why you should fire 80% of your customers
Complete with practical examples, you gain tactical knowledge about critical questions, such
• How do I unlock the cash in my business?• When can I afford to hire my next employee?• When can I give myself a raise?
After spending over a decade as a Chartered Accountant at a global accounting firm, author Jason Andrew started his own company, SBO.financial—helping high-growth businesses improve their cash flow and profitability.
With a wry sense of humor, he conveys the practical secrets the world’s best CFOs and revered investors know about building a business that lasts.
Whether you’re a startup or a scale-up, traditional accounting is way too confusing. Most CPAs either needlessly dress up your financials or are just focused on preparing you for tax season.
In this groundbreaking book, accountant and entrepreneur Jason Andrew shows you a radical new method of accounting. By stripping your financials down to the bare essentials, you can see your numbers stark naked and identify the facts that really matter. His simple techniques reveal the game-changing insights you need to turn your company into a profitable, cash flow machine.
In Stark Naked Numbers you’ll learn loads of counter-intuitive wisdom, financial truths you can start using immediately to accelerate you light years ahead of the competition. Lessons
• Why the profit your CPA reports to you is fake• Why selling more of your product or service will not make you profitable• Why you should fire 80% of your customers
Complete with practical examples, you gain tactical knowledge about critical questions, such
• How do I unlock the cash in my business?• When can I afford to hire my next employee?• When can I give myself a raise?
After spending over a decade as a Chartered Accountant at a global accounting firm, author Jason Andrew started his own company, SBO.financial—helping high-growth businesses improve their cash flow and profitability.
With a wry sense of humor, he conveys the practical secrets the world’s best CFOs and revered investors know about building a business that lasts.
- GenresBusiness
280 pages, Paperback
Published September 18, 2018
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Displaying 1 - 4 of 4 reviews
May 5, 2021
It's a great read for entrepreneurs looking to understand their numbers and make more informed decisions.
The writing style is not what you'd expect from a book about accounting, in the best way possible!
The book flows from one concept to the next, intricately weaving explanations and practical advice, building a framework to guide entrepreneurs towards building more robust businesses.
The writing style is not what you'd expect from a book about accounting, in the best way possible!
The book flows from one concept to the next, intricately weaving explanations and practical advice, building a framework to guide entrepreneurs towards building more robust businesses.
January 8, 2020
Highly recommend this for small business owners who still use the "Lick your finger and stick it in the air" test for their finances.
Funnily enough we used to look at sales as the be all, end all metric. Then when it came time to pay back expenses/debts that required profit we were totally dumbfounded why the accounts didn't match.
Being a creative type myself, Jason's way of writing and framing boring accounting theory into practical insights far exceeded what my business school lectures could achieve on the same topic.
Funnily enough we used to look at sales as the be all, end all metric. Then when it came time to pay back expenses/debts that required profit we were totally dumbfounded why the accounts didn't match.
Being a creative type myself, Jason's way of writing and framing boring accounting theory into practical insights far exceeded what my business school lectures could achieve on the same topic.
August 3, 2024
Just finished, great book
Love the napkin concepts, was great
Also love the clear breakdown of the cash conversion cycle, very helpful
Love the napkin concepts, was great
Also love the clear breakdown of the cash conversion cycle, very helpful
March 19, 2019
It’s a great book addressed to business owners that need to understand the numbers to get informed decisions about what they should focus on. Loved the summary after each chapter and the practical examples. Highly recommend it!
Displaying 1 - 4 of 4 reviews




