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really liked it 4.00  ·  Rating details ·  3 ratings  ·  1 review
Veteran corporate crisis counselor Jonathan Keaton is one of the most respected spin doctors in the world. His vast experience, outsized personality, and wily cynicism have made him the go-to guy for companies in trouble.

But when the narcissistic founder and CEO of a large corporation is accused of sexual assault, Jonathan finds himself drawn into an assignment that his
Kindle Edition, 225 pages
Published November 14th 2018 by Wheatmark, Inc.
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Peter Foster
Feb 09, 2019 rated it it was amazing
Spin is definitely a fun read. Lindheim has created realistic protagonist, an eccentric, experienced overweight spin doctor who has managed one too many crises and believes he sold his soul years ago. Jaded is an understatement when describing this guy. The author clearly knows a lot about the field of crisis management in large corporations in the twenty-first century, and he takes us on an entertaining tour of this domain, introducing an entirely believable set of characters, all the way from ...more
Jim Lindheim
Jan 14, 2019 rated it it was amazing  ·  (Review from the author)
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Jim Lindheim, former Chairman of Burson-Marsteller, one of the world's largest public relations firms, was on the firing line of corporate crises for nearly thirty years. He dealt with product recalls, environmental controversies, product safety issues, consumer boycotts, class action lawsuits, and many other corporate challenges.

Among his scores of clients were corporations like Coca-Cola,
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