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The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power

3.74  ·  Rating details ·  159 ratings  ·  27 reviews

A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies.

Managers and entrepreneurs in the digital era must learn to live in two worlds—the conventional economy and the platform economy. Platforms that operate for business purposes u

Kindle Edition, 304 pages
Published May 7th 2019 by HarperBusiness
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Apr 18, 2020 rated it it was ok  ·  review of another edition
This review has been hidden because it contains spoilers. To view it, click here.
Vivify M
Jul 16, 2019 rated it really liked it  ·  review of another edition
The background stories of companies such as Uber, was interesting and more than I was expecting. That alone, made this worth the read.
I appreciated that the book wasn't trying to sell any trend, and took a pragmatic and sober look at the topic. I found myself coming away with the disconcerting sense that the business of platforms are very complicated and unpredictable. But, found the formal definitions and practical considerations useful.
The thoughts on ethics and social factors, were more than
Dec 08, 2019 rated it really liked it  ·  review of another edition
The authors have done a thorough analysis of the major tech platforms of the day and have come up with an original framework for understanding why some some succeed and others don’t. Why does a scrappy startup in a Harvard dorm go on to world domination while big companies like GE and Walmart spend hundreds of billions and remain largely irrelevant ? Oddly, the authors confidently argue that the era of new platforms like Google and Facebook that will completely dominate markets is over, while ar ...more
Jul 24, 2019 rated it liked it  ·  review of another edition
This book provides advice for platform owners, and the rest of us who needs to work with the platforms. It is like advising two competing teams at the same time, and makes for a schizophrenic read.

The authors pointed out that building a successful platform is very hard and 90% fail, including giant successful companies such as Microsoft, Nokia, and RIM. They must get the right timing, solve the chicken-and-egg problem, charge all involved parties the right price, and fend off competitions.

To d
Victo José
Para entender como as plataformas digitais se tornaram as maiores empresas do mundo, esse livro é fundamental. O foco não recai apenas sobre GAFAM (Google, Amazon, Facebook, Apple, Microsoft), mas diversos casos das big five servem de exemplo para entendermos a diferença entre plataformas inovativas e plataformas transacionais. Há diversas lições para gestores, especialmente quanto aos principais desafios (precificação, construção de confiança no ecossistema) e quando uma empresa tradicional dec ...more
Jun 09, 2019 rated it really liked it  ·  review of another edition
The Business of Platforms was my first book on platform business models.

4.5 stars, for authors', consideration of his audience. I think it is going to be hard to find another introductory book on Platforms business models.

4.0 stars, for the structure of the content and the case studies discussed in each part.

3.5 stars on suggested practical actions; most are hypothesis based on the history of platforms, there is no useful framework or suggestion a reader can take to understand the business of
Mikhail Filatov
There are some interesting anecdotes and thoughts, but the major issue of this book/approach is that there is no clear separation between "platform" and "product". The authors introduces two types of platform: innovation and transaction. But, e.g., it's absolutely not clear why Windows was\is a "platform" not a "product" on IBM PC platform. So the only true platform type is Marketplace.
And while App store is a very important business (really a platform) for Apple the real foundation of their su
Rafael Ramirez
May 29, 2019 rated it really liked it  ·  review of another edition
Excelente introducción al tema de plataformas tecnológicas y gestión de ecosistemas empresariales. Como ha sido ampliamente documentado, la organización de las actividades económicas está basada cada vez más en ecosistemas orquestados por plataformas tecnológicas que permiten la innovación abierta y/o conectan a oferentes y demandantes como era imposible antes del advenimiento de los mobiles y las tecnologías digitales. Muy útil para cualquier empresario o emprendedor que quiera innovar su model ...more
Sal Gnvs
Feb 10, 2020 rated it really liked it  ·  review of another edition
A Primer for those interested in Digital Platforms:
This is an excellent primer on digital platforms written by known scholars in the field. I think it would be great for everyone who seeks a greater understanding of digital platforms. The book is rich in content and covers the essentials on digital platforms from a business-oriented perspective. Overall, the book has given me a greater understanding of digital platforms and industry dynamics. For the curious Joe, the book is a good start and an
Scott Wozniak
This book summarized what is required to build a platform business, and distinguishes between two types of platforms (one that facilitates transactions between two or more groups and one that creates new ways of doing things). It's got some good stories of platforms. I especially liked learning about those that failed. Too often we only hear about the successes.

But in the end, it didn't offer any new ideas or teach good strategies. It was just the basics.
Clo Willaerts
Jul 10, 2019 rated it liked it
Do you wanna build a platform?

Industry-wide platforms and global ecosystems for innovations and transactions have already changed many aspects of our personal and working lives. Many more changes and new technologies will come. The Business of Platforms helps managers who have the ambition to build a platform decide which strategic choices to make.
Denis Romanovsky
Mar 09, 2020 rated it really liked it
This books explains platform concept in a simple yet good way. Provides examples from past and present. Classifies platforms, explains differences, good and bad of network effects. Shows how platforms develop in time and require new ways of treating their agents. Still I find this book too short and shallow for the such important and huge topic.
Sep 30, 2019 rated it liked it  ·  review of another edition
A decent introduction to platform thinking, unforunately not more than that. Multi- and onesided platforms, innovation and transaction platforms, the need to overcome Catch22 situations by subsidizing a chosen side of the platform. Interrupted by quite useless andecdotes. Need to find something more substantial next...
Sep 01, 2020 rated it liked it  ·  review of another edition
Shelves: scribd, hoopla

Lots of good examples from the past few years. A topic I am digging into at work so it will help bring to light some strategies we can take there. Recommended from an education perspective and a interesting insight into many of the major technology companies today.
Vivienne DiFiore
a decent "insider look" at commerce, business, branding, etc on platforms. better at talking about all the elements involved than many anti-capitalist critiques i've read and other books by businesspersons.
Aug 13, 2020 rated it it was amazing  ·  review of another edition
Shelves: business
An outstanding book, giving a wonderful insight into the current market economy. The information on the book is very up to date. Explains how the market of platform business started, how it has evolved to change many concepts of conventional economics. Nice prediction into the future. Worth a read.
Shoaib Burq
I think if you are someone who is already deep in the tech industry there's not a lot you will learn from reading this book. The ideas are not revolutionary in anyway. There most useful chapter for me was on common mistakes platform businesses might make. But even that was a bit underwhelming.
Theodore Kinni
Oct 02, 2019 rated it it was amazing  ·  review of another edition
An authoritative, research-based update on the performance and future of platforms. The authors find platform businesses are twice as profitable, grow twice as fast, and are more than twice as valuable as their conventional counterparts--with half the employees.
A good starting point for gaining understanding on platform models
Sue Chen
Jul 06, 2019 rated it it was amazing  ·  review of another edition
Very good summary of platform business model.
Mike Burrell
Jan 29, 2020 rated it it was amazing  ·  review of another edition
Really, really good and worthwhile.
Rishabh Srivastava
A strategy book by business academics about the dynamics of platforms. Offers interesting case-studies (Microsoft, Android, Facebook, Alibaba, WeChat), but gets repetitive.
Ken Hamner
Jun 01, 2019 rated it it was amazing  ·  review of another edition
Short, but informative book.
Jun 21, 2019 rated it it was amazing  ·  review of another edition
Excellent book. Very insightful with latest examples !
Apr 04, 2020 rated it really liked it
Great insight to platform business

This book is a great read if you want to understand how platforms have evolved and what the driving factors are to make the profitable.
Sharon Knowles
Aug 11, 2019 rated it really liked it  ·  review of another edition
I enjoyed the book tremendously, gives insight into the word and understanding of "platform". Digital strategy in the age of digital competition. Relevant to every business person who wants that competitive edge.
Aditya Basu
rated it it was amazing
Feb 18, 2020
Dipesh Pandey
rated it really liked it
Aug 30, 2020
rated it it was ok
Oct 27, 2020
Maria Teresa Santos
rated it it was ok
Jun 21, 2020
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