Essentials of Strategic Management

by hunger-j-david

This brief book offers a short, concise explanation of the most important concepts and techniques in Strategic Management. While based on rigorous research studies, the citations and footnotes are minimal. Essentials of Strategic Management is suitable for use in corporate and executive training programs. Offers a sound introduction to strategic management, focusing on the basic concepts and their applications to the management field. Topics include environmental scanning and industry analysis, strategy formulation: corporate strategy, strategy implementation: organizing for action, among others. For professionals in fields of strategic planning and competitive strategy.

Genres: Business

191 pages, Paperback

First published September 1, 1996

Reviews

[Antonia Nuzzolo · Rating 1 out of 5]

Boring. Didn't focus on management but more on how to start and maintain a business. That's good and all but just a part of strategic management.

[Gen Giggles · Rating 4 out of 5]

An effective guide. The templates at the back are especially useful.

[Amir Jabbari · Rating 4 out of 5]

The author has done a great job of integrating the essentials of strategic management with HR, Marketing, R&D, etc.

[James Spada · Rating 5 out of 5]

This book contains a solid analysis of all aspects required to audit a businesses strategic outlook.

[Joe Cole · Rating 5 out of 5]

Good business book! It's a book I needed for school, but it is also an interesting read