Don't Write A Crappy Book!: 17 Mistakes That Will Kill Your Business Book (And How Savvy Authorpreneurs Avoid Them)
A great book can launch your business into the stratosphere. Unfortunately, most self-published business books rank somewhere between “meh” and “flaming pile of crap.” But your book doesn’t have to suck!
In Don’t Write a Crappy Book! editor and entrepreneur James Ranson unpacks the most common–and to...more
I am not necessarily the target audience, as I haven’t written a nonfiction business book. However, the author lays out techniques that will be helpful to authors, in general … and particularly if you plan to write a nonfiction book. This book is set up in a “user friendly” manner, succinct and to the point. There is a lot of information on what not to do (and thankfully, the author doesn’t do it!). The book doesn’t have to be read in order, so the reader can skip to the sections they f ...more
I had the opportunity to meet James at a conference in Atlanta. My first takeaway: he is a class act and super passionate about his work.
As a self-published author toying with the idea of entrepreneurship or "authorpreneurship" - this was an invaluable read. We've learned that the old saying "any press is good press" is a myth. The same is true for publishing: a poorly written book is not an asset (it can be just the opposite).
A few takeaways:
* Depending ...more
I found the "idea sex" opener rather gross and unnecessary. I thought it was an unprofessional way to begin the book, but it did get better.
The book lists a number of common writing mistak ...more