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Managing Innovation: Integrating Technological, Market, and Organizational Change
The first edition of Managing Innovation has become established as the leading textbook on innovation and technology management in the European market. The authors are leading international figures in their field and the new edition will include coverage of the latest, most up-to-date research on the management of innovation The aim is to provide a management text for post ...more
Paperback, 388 pages
Published August 14th 2001 by John Wiley & Sons
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