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Build Your Brand Mania: How to Transform Yourself Into an Authoritative Brand That Will Attract Your Ideal Customers
The missing piece of internet marketing that almost all business owners miss is transforming themselves into an authoritative brand that attracts their ideal customers.
Yes, traffic is very important for getting your prospects to find you online. However, most social psychologists would agree the secret sauce for small business owners, entrepreneurs, and salespeople is being chosen over your competition is to be viewed as a "Trusted Advisor".
In this book, Matt Bertram reveals tactics and strategies to quickly build authority and create “trusted advisor status” in your market to dramatically gain mindshare with your prospects as well as increase your web presence, dominate your niche, and generate more leads online than ever before!
These are not untested theories, or rehashed ideas but strategies and tactics that Matt has personally helped implement for hundreds of clients and entrepreneurs, including:
Matt Bertram is a trainer, local keynote speaker and consultant in Digital Marketing and Social Selling. He is currently the Co-host of the most popular SEO podcast on iTunes and Ahrefs called, "The Unknown Secrets of Internet Marketing." He is COO at eWebResults, a top internet marketing agency since 1999.
Yes, traffic is very important for getting your prospects to find you online. However, most social psychologists would agree the secret sauce for small business owners, entrepreneurs, and salespeople is being chosen over your competition is to be viewed as a "Trusted Advisor".
In this book, Matt Bertram reveals tactics and strategies to quickly build authority and create “trusted advisor status” in your market to dramatically gain mindshare with your prospects as well as increase your web presence, dominate your niche, and generate more leads online than ever before!
These are not untested theories, or rehashed ideas but strategies and tactics that Matt has personally helped implement for hundreds of clients and entrepreneurs, including:
Matt Bertram is a trainer, local keynote speaker and consultant in Digital Marketing and Social Selling. He is currently the Co-host of the most popular SEO podcast on iTunes and Ahrefs called, "The Unknown Secrets of Internet Marketing." He is COO at eWebResults, a top internet marketing agency since 1999.
- GenresBusiness
263 pages, Paperback
Published July 10, 2018
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Displaying 1 - 4 of 4 reviews
December 4, 2018
Bertram provides a step-by-step guide for developing an authoritative brand on the world-wide-web. His in-depth explanation provides a way to attract your ideal customer. You’ll learn how to filter out what doesn’t fit your business objectives. The end results will be the development of a cohesive plan to reach people interested in your offerings.
How do you handle unfavorable comments online? First, you need the best tools, and online resources to track communications about your brand. This seasoned digital marketer integrates the answers for what to do when confronted with the negativity that’ll soften the blow to your image.
If you want to become a trusted advisor or go-to person for a specific product or service, I highly recommend reading Brand Mania.
How do you handle unfavorable comments online? First, you need the best tools, and online resources to track communications about your brand. This seasoned digital marketer integrates the answers for what to do when confronted with the negativity that’ll soften the blow to your image.
If you want to become a trusted advisor or go-to person for a specific product or service, I highly recommend reading Brand Mania.
February 1, 2023
One of the best business books I have read in a long time
Engaging. Informative. A lot of information on the first read and it adds value when you read it two more times. It contains a ton of knowledge and is very digestible for someone who does not know the subject. For a business book, it is refreshingly well written and easy to read.
Engaging. Informative. A lot of information on the first read and it adds value when you read it two more times. It contains a ton of knowledge and is very digestible for someone who does not know the subject. For a business book, it is refreshingly well written and easy to read.
March 24, 2020
A Blueprint to Marketing Oneself.
I like that this book gives me a REAL guideline to follow to reach out to the public through social media and the internet to market myself as a brand.
I like that this book gives me a REAL guideline to follow to reach out to the public through social media and the internet to market myself as a brand.
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August 15, 2023I'm not gonna review this as it wasn't really what I was looking for. It's a decent enough book about marketing. Certainly a lot of good info - but nothing special about this book, really. Allan Dib's One Page Marketing Plan is better.
Displaying 1 - 4 of 4 reviews