An Up-to-the-Minute Overview of the Major Concepts of Health Promotion Programs! Following on the success of the first edition, this resource thoroughly explores the main theoretical concepts and models in health promotion and clearly explains the significance, practical application and impact of different theories on the individual, community, and organization.
A comprehensive guide and the one-stop resource for use of theories of health education, health behavior, and health promotion to plan and implement health interventional programs. It manages to collate various theories in a single resource all in an easy, jargon-free language. Must-read for beginners in public health or those interested in health promotion and behavior.