The Future of Business, Interactive Edition with InfoTrac College Edition

by Lawrence J. Gitman, Carl D. McDaniel

The new shape, pace and spirit of the global economy require new ways of looking at business and careers. In the blink of an eye, technology combined with the Internet has dramatically changed the way companies compete in today's global marketplace. The new economy demands new skills, new perspectives and new resources from employees. To succeed in our rapidly changing, increasingly interactive and interconnected business environment, a successful organization--now more than ever--requires fast and accurate knowledge. Organization's who obtain, harness and apply knowledge more efficiently than competitors are poised to reap extraordinary results. With a goal of helping students understand business trends, anticipate future business conditions, and prepare for successful careers, The Future of Business -- Interactive Edition showcases the dramatic changes occurring in the business environment of today and tomorrow.

800 pages, Hardcover

First published December 28, 1999