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Mastering the Art of Selling Real Estate

4.28  ·  Rating details ·  93 ratings  ·  5 reviews
Thirteen years ago, Tom Hopkins, the top real estate sales trainer in the country, published How to Master the Art of Listing and Selling Real Estatethe industrys biblewhich has consistently sold well despite information that has become somewhat outdated. But now Hopkins gives a cutting-edge revamp to his still- popular classic. Along with its new title, readers can expect ...more
Hardcover, 380 pages
Published August 3rd 2004 by Portfolio
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Jason
May 22, 2014 rated it it was amazing
I enjoyed this book. It took me almost a month to read at 1 hour a day, but I got through it. This was a powerful addition to my plan for success. Five Stars.
Douglas
Aug 17, 2007 rated it really liked it
Recommends it for: Sales People
The 4th book in my weekly ritual.

A great book if you are a residential agent. Some good tips that I am applying now.

If you are a residential agent, this should be the first book that you read. It covers everything you can do to become successful. Pretty comprehensive. If many agents knew about it, it would push their sales up drastically.

I am focused on Commercial, so the book was not as relevant, but still some helpful hints on how to become a better sales person.
Josh Shelton
Nov 06, 2013 rated it really liked it
One of the most comprehensive and helpful books on real estate. Though I find it quite dated with certain strategies, I thought the guy was brilliant.
ReadDatBook
Oct 05, 2018 rated it really liked it
Great book, I wonder if certain techniques are still as valid with how phone centric we have become but who knows. Other than that so many gems never have I read a book about sales that made so much sense and had actual phrasing to use and why. I am not yet a licensed realtor but so much he says resonates. Confidence should come naturally when you know your stuff and you know you wouldnt shortchange your client right? I am currently studying the interactions and cant wait to practice and use the ...more
Marcus Rankin
Dec 31, 2019 rated it it was amazing
Everything in this book has been a total eye opener. This is literally the best how-to book Ive read which has real life scenarios that will come up in your career countless times. This book will be a thousand times worth what you pay for it and some. ...more
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Well, here we all are, sheltering in place, buying canned beans, and generally trying to figure out how to stay inside and keep our minds busy....
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