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Find Your Yellow Tux: How to Be Successful by Standing Out

4.35  ·  Rating details ·  173 ratings  ·  24 reviews
Stop standing still. Start standing out.

Whether in school, factories, or corporate offices, people are in a mad rush to the middle, going about their business and fitting in. The problem is, while you may feel as if you’re doing your own thing, you’re not—you’re doing what’s expected of you. To stand out, take whatever you think is normal, and do the exact opposite.

Kindle Edition, 308 pages
Published December 20th 2017 by Lioncrest Publishing
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 ·  173 ratings  ·  24 reviews

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Carol Haaz
Nov 12, 2019 rated it it was amazing
I loved this book. Do not miss it. I couldn't put it down. It will change the way you market your business, and the way you think about your business. You will have more fun doing your business. I am rereading again. There is so much to learn. ...more
Apr 12, 2022 rated it liked it  ·  review of another edition
I don't think there is much here that I haven't read in other business books. A lot of it is "do what you love," and "think outside the box," in different wrapping. In this case, a yellow tux.

But, whether you read this or not, look up Savannah Bananas videos on YouTube. What Cole has done in terms of making his baseball team exciting and putting a super-entertaining product on the field is absolutely brilliant. As he notes in the book, Cole's philosophy is to put on a circus with some baseball
Tiffani Berthold
Feb 24, 2020 rated it really liked it
Fabulous mindset! This was a great review of great business practices with a fun paradigm.
Ricardo Garcia
Feb 06, 2019 rated it it was amazing
Awesome book about being creative and helping you get out of your comfort zone!
Nov 13, 2021 rated it it was amazing
Jesse Cole will keep you entertained, challenged and inspired by sharing his own journey into entrepreneurship. I’ve been following him and his business approach online and finally sat down to read his book. I read 1-2 chapters per day. The reflection question at the end of each chapter helped me really think about my career, my leadership and my businesses.

Highly recommend this book for business leaders, especially entrepreneurs who want to do things differently and want to stand out from the c
Jan 12, 2021 rated it really liked it  ·  review of another edition
Overall, I enjoyed this book. Took a minute to get into the writing style. For me, it read more like a ‘conversation with a friend’ than most books I’ve read. Geared for business owners, I am not one, but in career transition, so most points landed. There are a lot of ‘not serious’ moments, at least at first read, but the author does a good job to turn it around to solid points, leaving many good nuggets of insight.
John Martinez
Feb 14, 2019 rated it it was amazing
I absolutely loved this book. Jesse tells his story and shares his philosophy about standing out from the crowd. Along the way he offers questions and prompts for you to to think on and create plans for yourself. Though I'm an educator, this book was relevant well to my own work with students, staff, and families. ...more
Kim McDonald
Jan 10, 2018 rated it it was amazing
Easy read about changing your persepctive in an effort to change your life. Cole does a wonderful job keeping you entertained while showing you the power of being different. Read this book in one day, that's how good it was! ...more
Steven D. Long
Jun 15, 2018 rated it it was amazing
Terrific story. I would recommend it to anyone who wants to make a difference in both their personal and professional lives and the lives of those around them. Jesse has a terrific outlook and passion for life and having a powerful impact on people and the community!!
Sep 09, 2022 rated it really liked it
I have been fascinated by Savannah bananas for a while, so I was excited to read his first book! This book highlights stories of people who have inspired him and a mix of his story. This was such a fun and easy read! Great book for better customer experience and staff culture!
Brent Blazek
Jan 02, 2022 rated it it was amazing
Not sure I've ever read a book faster than this one. Jesse Cole provides great stories and inspiration through his story of finding his true passion in life. So many great ideas and lessons here that can be applied to business, and life in general! ...more
Mar 11, 2019 rated it it was amazing  ·  review of another edition
I love this book! Jesse Cole is truly inspiring and motivating! His approach to leadership has proven true with the success of his business and baseball teams! Cannot wait to read his suggested books and start yellow tuxing myself!
Tara Moye
May 10, 2021 rated it it was amazing
LOVED!!! This book spoke to me. Well done and well written Jesse. I have fallen more in love with the Savannah Banana legacy and more inspired to stand out! I enjoyed the up lifting moments, the low realizations, and the references to the literature you ventured in.
Joe Buck
Jan 16, 2018 rated it it was amazing
Jesse is AMAZING! What he has done is Savannah is truly phenomenal. The book is great-an easy read but also gives you great assistance in whatever you are doing in your life! His enthusiasm for finding his way, his uneasiness with complacency make for an truly exciting reading experience!
Apr 26, 2022 rated it it was amazing
Amazing Beyond Expectation

I’ve never had a book resonate so strongly with me and give such great guidance. It’s like Jesse was looking down into my business and whispering in my ear what I needed to hear. Anyone who has a business needs this book! Thank you Jesse
Abbie Miller
Oct 15, 2021 rated it really liked it
Shelves: non-fiction, own-it
Great, easy to read book chock full of energy and inspiration. I’m inspired to think differently, create change and do something unexpected. Thanks Jesse!
Stephanie Brown
Feb 20, 2019 rated it it was amazing
Loved the positivity! Great book for leaders or anyone who wants to change the world! :)
Apothe Keri
Jun 22, 2020 rated it really liked it
Truly the funnest business books I've ever had the pleasure of reading! Inspired by Jesse Cole! ...more
Joe Kearney
Dec 18, 2021 rated it it was amazing
Great deal of good advice!
Read the whole thing in one flight.
Peter Migner
Aug 22, 2018 rated it really liked it
Very fun and inspiring story. Great stuff
Hannah Conlisk
May 04, 2022 rated it it was amazing
Saw the Savannah Bananas so I had to read the book...duh
Scott Sivyer
Jan 04, 2020 rated it it was amazing
Just read the book. It will make you think about what you do at work and outside of work and how can you do it differently. Who are your “Fans First”?
Jeff Garrison
Aug 27, 2020 rated it really liked it
The author of this book lays out his ideas about business and life. It’s all about having fun and doing what you can to stand out in the world. Cole’s idea is to do crazy things to draw attention and to build a fan following. It works. While the Sand Gnats never sold out, the Savannah Bananas sold out the stadium their first three years. This book is part business manual and part memoir. We learn about Cole’s life, which is almost like a novel (I know of several novels where someone hoped to pl ...more
Jan 11, 2020 rated it it was amazing  ·  review of another edition
The Savannah Bananas and Gastonia Grizzlies are not your ordinary baseball team - or your ordinary circus. As someone who currently works in sports, Jesse Cole brings a new level of different - one that has been proven to be successful. Great read for anyone in any industry because it challenges you to focus less on your business and your success and more about giving to your customer (or ideally, making customers into fans).
Megan Besancon
rated it liked it
Oct 07, 2022
John Gergely
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Sep 22, 2022
Charles J. Woods
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Dec 10, 2020
Chris Foster
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May 11, 2022
Missy Reid
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Nov 19, 2018
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