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Marketing Your Retail Store in the Internet Age
If you own and operate a small retail business, this guide will give you a proven system for marketing your store, allowing you to compete with online merchants and big-box stores alike. Full of fresh and innovative ideas for promoting small stores, it will show you how to create a great in-store experience and build loyal, long-lasting relationships with customers.
Hardcover, 246 pages
Published November 1st 2006 by Wiley
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