The Customer Comes Second

by Hal Rosenbluth

The secret of Hal Rosenbluth's success, and his company's, is actually very simple. He concentrates on his employees first and his customers second. The formular works. Rosenbluth Travel was named one of the top ten in The 100 Best Companies to Work For In America, and happy customers have quickly transformed a small family business into a global industry leader, grossing over 1.5 billion annually. In The Customer Comes Second, Rosenbluth Travel's CEO and entrepreneurial genius, Hal Rosenbluth, reveals new ideas for hiring, performance reviews, technology innovation, and creative compensation. He shows how to build highly effective teams, inspire loyalty, and turn your workplace into a hotbed of creativity where people produce truly incredible results. Find out why this book is causing such a stir; how it can transform you and your company. By the way, your customers will love it.

Genres: Business, Nonfiction, Leadership, Buisness, Business Leadership

240 pages, Paperback

First published January 31, 1994

Reviews

[Lydia · Rating 5 out of 5]

This book teaches true principles about how true investment in people is the real key to business success.

Many businesses feel that they need to teach their employees how to treat their customers and serve them well, but these things should be learned first by example from company leaders and then supplemented with quality training.

The real way to provide quality service and products is to treat your people as well as you want them to treat your customers.

[Gina Herald · Rating 5 out of 5]

I really related to the story because of my customer service background and my work as a trainer. What a great company. If I was going to fold up my own company tent and get a job again I'd apply at Hal's company.

[Paul Szydlowski · Rating 3 out of 5]

A how-to based upon the concept that if you take care of your employees, they will take care of your customer. Or, as I always put it, you can't expect people to hype on the front counter if they gripe on the backroom.

[Ivan Martinez · Rating 4 out of 5]

Un libro escrito en los noventa que nos deja ver qué el cliente siempre será lo primero en cualquier año y circunstancia. Lastima que tan pocas empresas en este siglo XXI lo apliquen. Un libro con conceptos novedosos y fáciles de entender. Toda una revolución en su tiempo y hoy en día.

[Gail Sands · Rating 4 out of 5]

Great read if you want to know how to improve your employees' customer relation skills.