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Entrepreneurial You: Monetize Your Expertise, Create Multiple Income Streams, and Thrive

4.11  ·  Rating details ·  304 ratings  ·  63 reviews
What does it take to create the career you want?

It's no secret that the world of work has changed, and we're shifting toward an ever more entrepreneurial, self-reliant, work-from-wherever-you-are economy. That can be a liberating force, and many professionals dream of becoming independent, whether by starting their own businesses, becoming consultants or freelancers, or de
Hardcover, 272 pages
Published October 3rd 2017 by Harvard Business Review Press (first published 2017)
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4.11  · 
Rating details
 ·  304 ratings  ·  63 reviews

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Brian Honigman
Oct 13, 2017 rated it it was amazing
Dorie’s done it again! Entrepreneurial You is a must have because Dorie’s writing is succinct and straightforward, you never feel like you’re being talked down to but instead like you’re receiving uplifting advice from a friend on how to diversify your career.

Here are my three big takeaways from the book and why I recommend giving this one a read:

She’s actually done the work herself. It’s important for me to get advice from books where the author not only have great ideas to share, but are also
Kare Anderson
Oct 04, 2017 rated it it was amazing
Offers a Straight Path to Greater Profitability and Work Stability:
Want to capture the upside of our world of rapidly evolving technology and work world options rather than being caught in the financially damaging undertow of those changes? Probably your most promising option is to discover exactly how to increase your profit centers that leverage your core talent and expertise. That’s what you can learn from this author who has an extremely successful first-hand experience in following this pat
Oct 08, 2017 rated it it was amazing
How do you build a business in this digital world?

In Entrepreneurial You, Dorie Clark shows us how to take advantage of existing digital technologies to build our own personal brand and create multiple income streams.

With her own entrepreneurial journey as an example, she presents to us the many earning opportunities made available by the internet and the global economy. She also interviewed successful entrepreneurs who were able to monetize their expertise and build a thriving business throug
Zack Knight
Jan 22, 2018 rated it it was amazing  ·  review of another edition
Great read

I had to stop every chapter and write something down! Dorie just the nail on the head yet again. Great book!
Feb 07, 2018 rated it it was amazing
Shelves: non-fiction
Great tips and ideas about building a business in the new economy.
May 21, 2018 rated it liked it
Very interesting read, love the positive, open and casual tone. It felt like Dorie was across the table having a chat with me. Great overview of current available revenue streams for entrepreneurs as well as short case studies.
Oct 03, 2017 rated it it was amazing
Reading Dorie Clark’s “Entrepreneurial You” has frankly been life-changing. In fact, as the 3rd book in her trilogy, it culminates with her continued message - “you can do what you are passionate about and successfully build a career around it!” You can almost feel her cheerleading behind you with each page, trying to give you every tool and piece of advice she can pass on to help you in your quest. What I love is that she’s your practical cheerleader -- there is no fluff, no platitudes -- just ...more
Julia Russ
Sep 10, 2018 rated it it was ok
I struggled quite a bit with this book. While I think it is definitely well written and very informative, it is 100% meant for those that are further along in their entrepreneurial career and already making decent money. Without a doubt.

I feel like every other paragraph talked about how this person made $23,000 in a single hour. Or how this person made millions of dollars off of a launch. And how this other person was $250k in debt, but took an $85,000 risk and subsequently made hundreds of tho
Oct 05, 2017 rated it it was amazing
We can all be entrepreneurs if we can just recognise it and then work on actualising it. This book sets out to show you how to create the entrepreneurial career you may want, in what is a rapidly-changing world of work. Whether you are looking for a full-time career or a side job, it may ignite the fire you need in your belly to succeed.

This is far from a ‘how to in 21 days…’ book, promising the earth before running away at speed. There will be a lot of hard work ahead before you get any reward.
Oraynab Jwayyed
Feb 13, 2018 rated it really liked it
Dorie Clark has published her third book in a series on everything branding and marketing. Entrepreneurial You, written for those who want to earn extra income, diverts from her first two books, Reinventing You and Stand Out, by demonstrating how to start earning new sources of incomes.

Entrepreneurial You is divided into three organized sections. Chapters 1 – 2 focus on building a brand name, and Chapters 3 – 8 show readers how to make money off that brand. The final chapters, 9 – 12, cover bran
Bimal Patel
Dec 03, 2017 rated it liked it
Oh where do I start. It seems like every single entrepreneurial or business book I read centers on internet startups or marketing or sales. Having a massive success with internet startup doesn't seem doable given that most people got on that bandwagon during internet bubble of late 1990's-early 2000's. Most successes came from frustrated people who wanted to make things better. It provided fuel for creative juices to flow and paired with the evolving internet tools it was the best time to be an ...more
Aug 22, 2017 rated it really liked it
Recommends it for: small entrepreneurs who are trying to find their path
Shelves: arc, e-book
“Entrepreneurial You seeks to address what I believe is the most important question of all: How can you create a long-term, sustainable business that rewards you emotionally, intellectually, and financially?”

Dorie Clark presents us with the entrepreneurial opportunities presented nowadays, with the internet and the globalized economy, that can be rewarding in all aspects of our lives, including financially: “It seems like poetic justice: the same internet technology that has caused so many workf
Apr 26, 2019 rated it it was amazing
This is probably one of the most useful books I've read, to date, in terms of developing an entrepreneurial business.

Dorie clearly lays out the various points of income associated with online business. It's obvious by the end of the book that those points of income may evolve as technology changes or as more people come into the online business community. Nonetheless, if you are starting your own online business, there are a lot of good tips in here. In most cases, I was trying a few of these s
Scott Woodard
Oct 23, 2017 rated it really liked it
Shelves: non-fiction
"The world needs your ideas -- and you need to be paid for them. That's the path to lasting influence, impact, and freedom."

This is the last line of Dorie Clark's new book: "Entrepreneurial You: Monetize Your Expertise, Create Multiple Income Streams, and Thrive." Through case studies of entrepreneurs who share their successes -- and their failures -- coupled with concrete suggestions and exercises, Clark provides a very useful handbook for entrepreneurs to learn how to "shift from making money
Joe Casey - Retirement Wisdom®
I think this book is an excellent resource if you're planning your Second Act after your corporate career. If you're plotting your escape, this book will be invaluable.

More and more people who are mid-career and beyond are concluding that moving on from corporate life offers greater flexibility and interesting, rewarding work. Many are deciding that it’s time to become their own boss. While the gig economy offers opportunities for Second Acts, it’s quite competitive. You need an edge. Dorie Clar
Jul 22, 2017 rated it it was amazing
I received an advance review copy from NetGalley for this book.

The book serves to answer questions on how people with certain expertise can monetize their ideas using internet as a platform. It has full of useful tips and guidelines that will help one implement the ideas all throughout. While it does not teach the technical aspects of blogging, podcasting, etc it brings readers general perspective on how certain entrepreneurs became successful by having multiple streams of income.

This book also
Jun 21, 2017 rated it really liked it
I received an ARC of this book via NetGalley.

This book is a primer to help you decide how to make a living on the internet. Be it starting a blog, a YouTube channel, a Podcast, creating digital products and marketing yourself offline; this book has it all.

What I liked about this book is: It introduced me to different ways of monetising my personal brand on the internet. This book does not contain super-technical details. The language is easy to understand. It offers practical tips to the reader
Gabriella Ludlow
Oct 08, 2017 rated it it was amazing
Recommends it for: Entrepreneurs
Being an Entrepreneur: Do not try this at home without Dorie's book! This is a fantastic book if you are just starting out as an entrepreneur or you have your own healthy company. Not only does Dorie take you through all of the various ways in which you can expand your brand, expand your business and bottom line, she does it in a thorough and thoughtful way that never feels unachievable. By giving concrete examples of others that have succeeded (an more importantly failed), the reader can make a ...more
Paula Brand
Oct 19, 2017 rated it it was amazing
In today’s world of work nothing is certain, so you need be in control of managing your career. Creating multiple sources of revenue can be a smart way to leverage your expertise and it provides some “career insurance” leading to less independence on traditional full-time employment. Dorie Clark’s newest book, Entrepreneurial You, explains the formula for doing this. In her candid tone, Dorie Clark shares valuable and actionable information based on her research and her own experiences. She prov ...more
Marlena Corcoran
Oct 03, 2017 rated it it was amazing
Recommends it for: entrepreneurs and those who would like to be
You want it, you fear it, you don't know how to get it: that elusive dream of life as a well-respected, self-sufficient, creative entrepreneur. This is the book for you. Dorie Clark tells it like it is, documenting her own trajectory from "job-out" to "go-to" model for today's economy.

"Entrepreneurial You" stresses the need for multiple streams of income. In her signature style, Dorie Clark tells the stories of an array of entrepreneurs who found their distinctive paths. Which will work for you?
Kristi Elizabeth
Read all my reviews at:

What a fantastic book for any businessman or woman! This book is not only for entrepreneurs, but for people who want to get ahead in life. People who want to be the best they can be. I really loved how Dorie Clark had interactive worksheets to print out and links to her website for more help on boosting your business. She also included so many topics with stories from real live people who used these techniques to grow their business
Jen Grice
May 15, 2018 rated it really liked it  ·  review of another edition
Good book! The book is full of a lot of ideas for passive and active income, and other helpful information. Lots of “business” examples, but mainly from those in B2B and marketing for bloggers, which doesn’t always apply to other types of entrepreneurs. She does talk about two big name bloggers (from Pinch of Yum/Food Blogger Pro and ProBlogger) who moved more to teaching other bloggers/entrepreneurs. It seems all big name bloggers are doing this which is how they’ve made a lot of their money. E ...more
Nov 11, 2017 rated it really liked it
Great book if you are just starting out running your own business. Dorie's style of writing is very clear and down to earth. She uses practical examples and doesn't assume any base level of knowledge. I have been a fan of James Clear for awhile and was so glad to see him featured!

The book is certainly well written and I feel it's aimed at those who have not recently been engaged with social media or never worked for themselves before. This would not be the book for those who have been in busines
Michael McCormick
Feb 01, 2018 rated it it was amazing
Superb. Ms. Clark has written a guide for living in this new age of disruptive and constant change, while emphasizing all that is timeless about finding the need for balance in our lives. The key thread running from the first page through the final paragraph is the necessity for all of us to strive for harmony and for the importance of being able to control the only person we can in our lives, which is each of ourselves individually. Ms. Clarke over and over again emphasizes the importance of re ...more
Mar 27, 2019 rated it it was amazing
A great book filled with case studies, as well as ideas on how to branch out as an influencer-thought leader-entrepreneur. Can be cross-promotional at (many) times, but does present a narrative of a well-connected top-notch entrepreneur.

To boil it down: get good, get known, get paid.

This won't help people who are just starting out (as I do) much besides providing a vision of possible futures, but I see how it would be beneficial for people scaling up to consider alternative income streams. But f
Bruce Harpham
Jul 03, 2018 rated it it was amazing
How do you build your business beyond performing 1-on-1 services? That's what you will learn from Clark's book. I liked her real world examples covering how she developed online courses. It is also interesting to see a solo consultant can build a company around multiple types of products and services: in person consulting, speaking engagements, online courses, affiliate marketing and beyond. There is a lot of hype in online business and I appreciate how Clark takes a balanced view. Yes, there ar ...more
Jesse Langel
May 27, 2019 rated it it was amazing
Use this book if you're interesting lifestyle design versus reporting to a job.

This book contains an updated set of tools to help you make money in different ways. The material will bring to the forefront of your mind monetization strategies such as coaching, consulting, speaking, podcasting, blogging, vlogging, mastermind groups, online courses, digital products, and joint ventures.

I'm in the legal business, and most lawyers are horrendous at thinking about monetizing in all of these ways. It
Vasyl Pasternak
While this book was well written and contains a lot of stories about entrepreneurs, I expected something different. I bought this book because it was mentioned on HBR. Many recommended books from this site are very deep and contain a lot of research behind the knowledge. This book is very shallow, contains only stuff about marketing using tools that are popular and current. I'd recommend this book only for those who are already an expert or a guru and struggling to monetize their talent, but it ...more
Laurie Berry
Apr 15, 2018 rated it it was amazing
Shelves: adult-nonfiction
Thank you, Dorie Clark, for the authentic, informative, and HIGHLY USEFUL information in this book. So many online entrepreneurs are selling the excitement of being your own boss without actually giving the researched data and frameworks of what is already proven techniques to working in this industry. I also love that each chapter is full of useful strategies and steps that can be applied to ANY online industry.
Julie Stroud
Oct 06, 2018 rated it really liked it
Recommend buying a copy of this book and highlighting throughout. I listened to the audio & it was just a ton of info to absorb while walking, exercising, and driving. Get the book. It provides TONS of options to build your business. Study it and integrate what works for you and create your strategy. Then go! It is a very good book especially for consultant solopreneurships.
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Dorie Clark is an adjunct professor at Duke University’s Fuqua School of Business and a professional speaker. She is the author of Entrepreneurial You (Harvard Business Review Press).

Her previous books include Reinventing You and Stand Out, which was named the #1 Leadership Book of 2015 by Inc. magazine, one of the Top 10 Business Books of the Year by Forbes, and was a Washington Post bestseller.
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