Selling Today: Creating Customer Value

by Gerald L. Manning, Barry L. Reece

Pearson International Edition, 554 pages

Genres: School, Business

First published January 1, 1994

Reviews

[Joe Cole]

This is require textbook for my class. However, I found that both 10th and 11th editions are almost the same content. So, i bought this 10th edition and save more than U$70 :)

[Louis]

good

[CATHERINE]

As a textbook easily understandable concepts, clear graphics and breaks down ideas well.