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The Sniper Mind: Eliminate Fear, Deal with Uncertainty, and Make Better Decisions
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The Sniper Mind: Eliminate Fear, Deal with Uncertainty, and Make Better Decisions

4.04  ·  Rating details ·  85 ratings  ·  18 reviews
Snipers are exceptional. The trained sniper is a complex fusion of hard skills such as weapons knowledge, situational awareness, knowledge of ballistics and physics, and soft skills such as emotional stability, empathy, and a stoic acceptance of the hardships associated with a particular set of circumstances. There are countless instances where a single sniper, embarking ...more
Hardcover, 432 pages
Published November 7th 2017 by St. Martin's Press
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David Amerland Jeannie, thank you for that quote and indeed, we are the product of many different inputs and always works in progress. You will find the link to my…moreJeannie, thank you for that quote and indeed, we are the product of many different inputs and always works in progress. You will find the link to my interview with SEMRush here: (less)
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Teodora Petkova
Feb 12, 2018 rated it it was amazing
Excellent book on mind management, the discipline of thought and the science behind how our brain works. The book is based on the latest findings and advancements in the neuroscience field. Add to that the authors extensive understanding of information and data, combined with the full awareness that data and processing are only terms we use for what the brain does, and we are not reactive machines that come to life the moment data enters a consciously defined channel.

From the sound perspective
Nina Trankova
Sep 30, 2017 rated it it was amazing
Individual skills and personality are the ultimate way I believe in leading to a fulfilled life for oneself and for others around. The Sniper Mind book is empowering the nuances, bringing them to crystal clear steps in a kind of dance. I find the story and business case summaries a solid frame for a transformed thinking. I've read books that influenced my thinking for the message the author translates and involves me as the reader yet The Sniper Mind became "my book". I discover and implement ...more
Michel Reibel
Aug 01, 2017 rated it it was amazing
How can ordinary people become super-humans?

The Sniper Mind book is power. Key success factors are delivered to you in a great way. As you go, you'll be able to blow up both your professional and personal barriers!

This is a terrific approach to cognition and perfectly in line with what I've learned over 30 years, moving from elite combatant to entrepreneur, and where mastering anticipation is a silent weapon, empathy and perspicacity are ammunitions

Also, in memory of my grand father, my father
Paul Simbeck-Hampson
Nov 22, 2017 rated it it was amazing
What did I think? - "I thought it was deeply and carefully researched. It provides clear and practical pathways to improvement. It enthralls through highly engaging stories with easy to relate to contexts. It has the potential to create sustainable positive impact, in all aspects of life. In summary, I found The Sniper Mind, outstanding!"

To expand: David and I know one another from our engagements on Social Media, especially on Google+. It has always been a pleasure to discuss, analyse, and draw
Gina Fiedel
Sep 27, 2017 rated it it was amazing
How To Become More Resilient In All Aspects Of Your Life

This book, ultimately is a tool chest for becoming closer to yourself through clarity.

Reading The Sniper Mind, I found myself transforming by becoming increasingly intimate with how I see the world and its details. I learned that my own thinking and behaviors, motivations, responses, reactions in my relationships and relationship to the world can be fine-tuned through a particular kind of basic awareness. It opened up the world in a new way
Jack Oughton
Nov 03, 2018 rated it liked it
I found the parts about sniping to be fascinating and well researched, but the 'business' lessons that he draws from them to be the kind of stuff you've already heard a million times in a million other business books. It was OK.
Dec 18, 2017 rated it really liked it
A quite different approach to a business book, applying the training and mindset of a sniper to business-orientated tasks. The result is an engaging book that is a lot better than originally feared.

Clearly you are not expected to threaten your business targets with a weapon (or kill them) but many of the properties a sniper must use such as subject knowledge, situational awareness and human soft skills can be relevant and beneficial. This book sets out to highlight these and give a good, basic
Oleg Moskalensky
Oct 12, 2017 rated it it was amazing
First - it's an exceptional book. If you're thinking of whether to get this book or not - definitely get it!

Now that we got the conclusion out of the way - let's talk a bit about the book. Will start with the author. David Amerland has been a life-long analyst, thinker, high end business consultant and yes, a book author. That combo puts him in a category by itself, because he has a much deeper understanding, superior research and thus amazingly potent result in the end. When intereviewed, he
Cristina McCoy
Jan 18, 2018 rated it really liked it
I enjoyed this more than I thought I would. I very much appreciated the format in which the author presented the information. First with an anecdote, concepts, how to apply them in business and civilian life, and a quick bulleted summary at the end of each chapter. My plan is to go back through the book with post-its to make myself notes as I would like to apply some of these tips to my everyday life.
Dimitris Kouniakis
Mar 22, 2018 rated it it was amazing
The Sniper Mind is the kind of book that can be a life changer. It analyses, explains and reflects not only on our decision making processes but also our deeper inner mindset and holistic approach towards life, business, our relationships and can lead the reader to achieve self-awareness.
Oct 11, 2017 rated it it was amazing  ·  review of another edition
I was privileged to receive an ARC of The Sniper Mind, and have to say that it's probably my favourite book by David Amerland so far. Not really a reader of business-type books, but not only are the anecdotes and explanations that start each chapter fascinating, but the lessons drawn from them are applicable to many facets of life, and certainly not exclusively to business. Definitely worth a read.
Tim Hughes
Feb 19, 2019 rated it it was amazing
In David's book he uses interviews with snipers as a way to creates a methodology so that business leaders can focus to make better decisions. If we think about it, snipers and the armed services have spent years training people to work in teams and for snipers to have a role within those teams. Snipers then, from a vantage point often look down on the field of play and then have to make, calculated decisions, quickley. How is it that business leaders can use this clear and focused thought as ...more
Ryan Miller
Jul 29, 2018 rated it it was amazing  ·  review of another edition
Very educational

I believe that this book should not only be read by each sniper but also by every business man who wants to be successful
Jul 06, 2019 rated it really liked it
A lot of research here and some interesting ideas.

The author isn't in the military but he does have the patience and obsession with detail of a sniper. Unfortunately, reading a book isn't improve your game unless you do the work. Amberland breaks down sniper skills into principles, but he supplies little in the way of real exercises or resources for training. So I'm left feeling like a lot of admiration and respect for snipers who have done amazing things under pressure, but not necessarily the
May 17, 2019 rated it it was amazing
More of a self-help book than anything else, the author does a good job of citing real life analogies to explain a plan of self improvement. I found the book to be very informative and dynamic. The only complaint I have is that the chapters seemed overly structured, but I guess this is to be expected in a book of this type. Overall a fascinating book.
Franck B.
Mar 18, 2019 rated it really liked it
Shelves: lu
Ce livre contient beaucoup de trucs pour garder mais surtout améliorer son mindset! #snipermind lecture qui mérite d'être revisitée.
Mar 20, 2018 rated it it was ok
Good concept, but too heavy on the psychology and not strong enough on the practical life implications.
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Written over three years, with interviews drawn from over a hundred active and retired snipers drawn from the western worlds elite fighting forces The Sniper Mind was born. In the process it became a protracted dive into the world of cutting-edge neuroscience; as much a journey of self-discovery as a sojourn into the world where the mind becomes the deciding factor in the outcomes we want to ...more

News & Interviews

Well, here we all are, sheltering in place, buying canned beans, and generally trying to figure out how to stay inside and keep our minds busy....
58 likes · 39 comments
“Mindless action without a real understanding of the ramifications is only likely to result in serious miscalculations or a colossal waste of time. Avoid both by using your judgment, filtered through both knowledge and experience. Use common sense and logic as a counterbalance to emotion.” 2 likes
“Our insecurities drive us. Our fears control us. We try to hide the first and deny the second and it is exhausting us.” 2 likes
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