Bestselling author Michael Backman here draws upon a wealth of new examples, case studies and anecdotes to provide crucial insights into Asian business themes. This will provide a valuable guide for anybody whose business takes them into Asia and will enable readers to get to grips with Asian business and understand how Asia really works.
Michael Backman is an Australian-born writer who now resides in London. Much of his writing relates to Asia’s economies, business, culture and politics.